Brunswick Corporation

Associate Product Marketing Manager

Brunswick Corporation

full-time

Posted on:

Location Type: Hybrid

Location: Knoxville • Florida, Illinois, Tennessee • 🇺🇸 United States

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Salary

💰 $69,000 - $110,500 per year

Job Level

JuniorMid-Level

About the role

  • Support brand marketing leadership to ensure new product launch and model year product changes are successfully executed
  • Act as the product information liaison, connecting product/portfolio teams with the marketing execution teams tasked with delivering all product marketing materials
  • Lead for event planning specific to boat shows, and provide support for dealer meetings, owner events, and other brand events
  • Lead photo and video shoot planning and execution
  • Support key campaign activation for brand campaigns, which may include cross-functional and cross-divisional communications
  • Manage email calendar aligned to brand campaigns and events and coordinate execution with creative and email marketing teams
  • Collaborate with creative resources to develop marketing collateral that is impactful and adheres to brand guidelines
  • Accountable for the management of the marketing calendars
  • Support a broader division objective of transforming the boating experience, through deep consumer knowledge, contemporary marketing techniques and general business strategy
  • Manage marketing projects from inception through completion as assigned by the Marketing Director

Requirements

  • Bachelor’s degree in marketing or business
  • 3+ years of marketing experience
  • Growth mindset with a desire to grow within the organization
  • Ability to work cross functionally and across brands
  • Experience bringing products to market for industry-leading brands and portfolio brands preferred
  • Understanding of dealer product distribution and ecommerce transformation within traditional dealer-driven businesses preferred
  • Ability to be hands-on, and work in a dynamic, entrepreneurial, deadline driven environment
  • Ability to manage multiple projects at once, last-minute requests and quick turnaround with a positive attitude
  • Demonstrated problem-solving skills and the ability to manage complex, cross-functional projects to completion
  • Strong written and oral communication skills
  • Experience in corporate and matrix environments is a plus
  • Willingness to travel, up to 20%, likely concentrated during peak
  • Must be able to work Hybrid (Knoxville, TN, Venore, TN, Merritt Island, FL or Mettawa, IL)
Benefits
  • Medical
  • Dental
  • Vision
  • Paid vacation
  • 401k (up to 4% match)
  • Health Savings Account (with company contribution)
  • Wellbeing program
  • Product purchase discounts

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
marketingproduct launchevent planningemail marketingproject managementmarketing collateral developmentconsumer knowledgeecommerce transformationcross-functional communicationbusiness strategy
Soft skills
growth mindsetproblem-solvingability to work cross-functionallyhands-on approachability to manage multiple projectspositive attitudestrong written communicationstrong oral communicationadaptabilityteam collaboration
Certifications
Bachelor’s degree in marketingBachelor’s degree in business