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Brown-Forman

Regional Account Executive – North MPO

Brown-Forman

Regional Account Executive responsible for executing channel strategy for Brown-Forman's portfolio. Driving sales and developing key relationships within the UK On Trade and Wholesale channels.

Posted 4/25/2026full-timeManchester • 🇬🇧 United KingdomJuniorWebsite

About the role

Key responsibilities & impact
  • Contribute to the Channel Strategy
  • Development of account plans: Including volume, promotional activity, visibility, logistics, and financial information along with KPIs for measuring results
  • Build and Maintain Key Relationships
  • Achieve Sales and Distribution Goals
  • Manage Pricing and Promotions
  • Analyze Performance and Evaluate Initiatives
  • Drive Business Development
  • Foster Internal Partnerships
  • Participate in Team Development

Requirements

What you’ll need
  • Strong knowledge of the On Trade and Wholesale channels
  • Established network within the On Trade and Wholesale channels
  • Significant sales experience covering a range of On Trade and Wholesale environments
  • Depth of experience in customer negotiations at a regional level
  • Strong Business Acumen, P&L experience
  • Fluent English (spoken and written)
  • Strong analytical, commercial, and problem-solving skills
  • Excellent influencing skills
  • Self-motivated with a proven ability to identify issues and projects
  • Strong business acumen, judgment, and strategic capabilities
  • Superior communication skills
  • Ability to build strong relationships at all levels
  • Collaborative team player with conflict management skills
  • Adaptable, flexible, and resilient
  • IT literate in Google and MS Office applications

Benefits

Comp & perks
  • equitable pay structures for individual and company performance
  • premium employee experience
  • range of premium benefits reflecting company values

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
sales experiencecustomer negotiationsP&L experienceanalytical skillscommercial skillsproblem-solving skillsinfluencing skillsrelationship buildingconflict management
Soft Skills
self-motivatedstrategic capabilitiescollaborative team playeradaptableflexibleresilientstrong communication skills