VP, Marketing & Sales Enablement – Programs

Brown & Brown Insurance

VP of Marketing & Sales Enablement driving marketing strategy and managing divisional budget for Arrowhead Programs. Leading integrated marketing initiatives and cross-functional collaborations.

Posted 5/24/2026full-timeRemote • California • 🇺🇸 United StatesLead💰 $145,000 - $185,000 per yearWebsite

Tech Stack

Tools & technologies

About the role

Key responsibilities & impact

Design and implement an integrated marketing and sales enablement strategy that aligns with divisional and enterprise goals, driving stakeholder engagement, organic growth, and retention.
Champion the launch and ongoing evolution of the divisional brand, ensuring all initiatives are strategically resourced and executed for maximum impact.
Lead the development and execution of go-to-market plans, product launches, customer events, and content marketing that amplify brand presence and support revenue objectives.
Serve as the primary architect of divisional marketing priorities, translating business needs into actionable plans and measurable outcomes.
Develop, manage, and optimize the divisional marketing budget, ensuring resources are allocated to high-impact initiatives and financial targets are consistently met.
Define, track, and report on key performance indicators (KPIs), sales enablement effectiveness, and marketing ROI, leveraging data-driven insights to inform strategy and demonstrate business value.
Implement systems for continuous improvement, ensuring all marketing investments deliver quantifiable results and support divisional growth.
Lead the creation and deployment of sales enablement programs, tools, and resources that empower field teams, strengthen digital platforms and drive revenue growth.
Foster collaboration with divisional leaders, central marketing, and shared service teams to ensure alignment, share best practices, and maximize the impact of marketing efforts.
Facilitate regular business reviews and marketing meetings to communicate priorities, progress, and impact to stakeholders.

Requirements

What you’ll need

Minimum of 10 years’ experience in a marketing leadership role.
Specialty insurance industry experience is required.
Proven experience launching and scaling divisional brands, leading content and field marketing initiatives, and managing cross-functional teams.
Strong presentation skills, with a passion for outstanding content and measurable performance.
Experience developing Go-to-Market strategies for high-growth businesses.
Demonstrated ability to manage budgets, measure performance, and drive ROI.
Hands-on leadership style, willing to dive into details and work collaboratively to achieve goals.

Benefits

Comp & perks

Health Benefits : Medical/Rx, Dental, Vision, Life Insurance, Disability Insurance
Financial Benefits : ESPP; 401k; Student Loan Assistance; Tuition Reimbursement
Mental Health & Wellness : Free Mental Health & Enhanced Advocacy Services
Beyond Benefits : Paid Time Off, Holidays, Preferred Partner Discounts and more.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

marketing strategysales enablementgo-to-market strategybudget managementkey performance indicatorscontent marketingbrand managementdata-driven insightsperformance measurementcross-functional team management

Soft Skills

leadershipcollaborationpresentation skillscommunicationstrategic thinkingproblem-solvingdetail-orientedstakeholder engagementpassion for performanceteam empowerment