Associate Director, Hematology Regional Marketing – Mid West

Bristol Myers Squibb

. Brand Strategy . Working with cross-functional teams to provide key customer insights and input on strategy, tactics, messaging, and program execution . Supporting the execution of approved Advisory Board . Assist

Posted 4/22/2026full-timeChicago • Illinois, Missouri • 🇺🇸 United StatesSenior💰 $166,350 - $201,571 per yearWebsite

About the role

Key responsibilities & impact

Brand Strategy
Working with cross-functional teams to provide key customer insights and input on strategy, tactics, messaging, and program execution
Supporting the execution of approved Advisory Board
Assist in identification of Healthcare Professional (HCP) consultants based on profile established by the approved Consultant Engagement Project Brief
Facilitate, participate in and attend advisory boards, where appropriate
Regional and National Physician Discussions
Supporting disease state, and approved on-label and consistent with label product conversations focused on key topics utilizing approved promotional messaging and PReP approved materials
Engage with assigned TLs and solicit feedback, as necessary
Participating in and attending Congresses and other industry meetings
Conduct 1:1 meeting with HCPs
Attend meeting sessions at the congress
Compliant Collaboration with other Field-based and Home Office-based teams
Providing input and support in developing account plans for Sales
Speaker Management and Engagement
Identifying and developing HCP Speakers to provide high-quality compliant promotional education
Providing refresher and follow-up training to Speakers on approved Speaker materials
Ensuring appropriate and compliant execution of branded and unbranded Speaker programs in compliance with BMS guiding principles
Monitoring Speaker performance at live Programs for the purpose of evaluating speaker effectiveness and capabilities
Works with home office Marketing, Sales, and cross-functional teams to provide key customer insights and input on strategy, tactics, and messaging, and program execution.
Assists in the development of Home Office Brand Strategy and in the execution of the strategy in the Regions
Compliance & Integrity Working with the highest degree of professionalism and in accordance with applicable BMS policies and governing laws, rules and regulations, industry codes, and the company’s Principles of Integrity.

Requirements

What you’ll need

Minimum 5 years of experience in one of the following: product marketing, field sales, or field medical
Minimum 5 years of experience in Hematology or specialty therapeutics
Bachelors Degree required or higher
Marketing, Sales Management, and / or launch experience strongly preferred
Experience with thought leader engagement, ad boards and speaker’s bureau strongly preferred
Proven ability to manage large geographical territory
Demonstrated ability to build productive stakeholder relationships and effectively meet their needs
Ability to inform strategies, develop tactics and execute strategic plans under short timelines that will help to achieve the desired goals
Strong business acumen. Understands market dynamics, business drivers, corporate goals, and impact on strategy
Clinical knowledge and aptitude in complex disease states. Desire to continuously learn and improve by applying new knowledge and skills on the job
Effective verbal and written communication skills and organizational abilities
Self-driven with strong organizing and planning skills. Able to determine effective approaches and take the appropriate action based on the available information and consistent with the over-arching strategy
Ability to leverage appropriate interpersonal styles and techniques to gain acceptance of ideas or plans
Highly collaborative with the ability to manage multiple projects simultaneously
Willingness to try innovative, novel compliant ways to deal with work problems and opportunities.
Business travel upto 70%, by air or car, is regularly required
Willingness to work evenings and select weekends is required

Benefits

Comp & perks

Health Coverage: Medical, pharmacy, dental, and vision care.
Wellbeing Support: Programs such as BMS Well-Being Account, BMS Living Life Better, and Employee Assistance Programs (EAP).
Financial Well-being and Protection: 401(k) plan, short- and long-term disability, life insurance, accident insurance, supplemental health insurance, business travel protection, personal liability protection, identity theft benefit, legal support, and survivor support.
Work-life benefits include: Paid Time Off US Exempt Employees: flexible time off (unlimited, with manager approval, 11 paid national holidays (not applicable to employees in Phoenix, AZ, Puerto Rico or Rayzebio employees) Phoenix, AZ, Puerto Rico and Rayzebio Exempt, Non-Exempt, Hourly Employees: 160 hours annual paid vacation for new hires with manager approval, 11 national holidays, and 3 optional holidays Based on eligibility*, additional time off for employees may include unlimited paid sick time, up to 2 paid volunteer days per year, summer hours flexibility, leaves of absence for medical, personal, parental, caregiver, bereavement, and military needs and an annual Global Shutdown between Christmas and New Years Day. All global employees full and part-time who are actively employed at and paid directly by BMS at the end of the calendar year are eligible to take advantage of the Global Shutdown. *Eligibility Disclosure: T he summer hours program is for United States (U.S.) office-based employees due to the unique nature of their work. Summer hours are generally not available for field sales and manufacturing operations and may also be limited for the capability centers. Employees in remote-by-design or lab-based roles may be eligible for summer hours, depending on the nature of their work, and should discuss eligibility with their manager. Employees covered under a collective bargaining agreement should consult that document to determine if they are eligible. Contractors, leased workers and other service providers are not eligible to participate in the program.

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Applicant Tracking System Keywords

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Hard Skills & Tools

product marketingfield salesfield medicalHematologyspecialty therapeuticsthought leader engagementad boardsspeaker's bureaustrategic planningstakeholder relationship management

Soft Skills

effective verbal communicationeffective written communicationorganizational abilitiesself-drivenplanning skillscollaborativeability to manage multiple projectsbusiness acumeninterpersonal skillsproblem-solving

Certifications

Bachelor's Degree