AI Campaign Operations Specialist

brightwheel

AI Campaign Operations Specialist designing and optimizing AI marketing workflows for Brightwheel's campaign execution. Seeking a systems-thinker and builder to enhance customer acquisition and engagement.

Posted 5/28/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $106,500 - $152,500 per yearWebsite

About the role

Key responsibilities & impact

Build AI workflows to send multi-channel personalized campaigns
Design prospect and lifecycle workflows powered by AI
Develop end-to-end workflows that replace manual marketing processes across channels
Use AI for segmentation, personalization, optimization, and decision logic — not just content generation.
Prototype quickly– rapidly experiment and optimize.

Requirements

What you’ll need

Bachelor’s degree
Built automated workflows independently, without reliance on software engineering teams
Designed and built AI-driven workflows that span multiple marketing tools, not a single one
Skilled at managing multiple priorities in a fast-paced environment
Worked across multiple tools including AI coding assistants (Claude Code or Cursor) and/or workflow automation (Gumloop or other).
Experience with Salesforce, Hubspot, Marketo, and/or Zapier
Demonstrated ability to work independently in a remote environment
Passion for brightwheel’s mission and improving outcomes in early education.

Benefits

Comp & perks

Comprehensive medical, dental, and vision coverage
Generous paid parental leave
Flexible PTO so you can recharge when you need it
Local retirement or savings plans (e.g., 401(k) in the U.S.)

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

AI workflowsautomated workflowssegmentationpersonalizationoptimizationdecision logicworkflow automation

Soft Skills

managing multiple prioritiesindependent workfast-paced environment

Certifications

Bachelor’s degree