Business Development Executive

Bright

Business Development Executive responsible for generating new business and managing client accounts. Join a growing payroll services company invested in AI and customer satisfaction.

Posted 7/3/2026contractPetersfield • 🇬🇧 United KingdomMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

**Lead Generation and Prospecting**
- Identify target organisations — SMEs, large enterprises, multi-site businesses, and agencies — that require payroll training.
- Generate leads through cold calling, networking, email outreach, LinkedIn, events, and partnerships.
- Qualify prospects to understand payroll volumes, pay frequencies, industry challenges, and existing systems.
**Understanding Client Needs**
- Identify key decision-makers within target organisations: HR Directors, Payroll Managers, Finance Approvers, and Training Managers.
- Conduct detailed payroll needs assessments, covering compliance issues, staff turnover, and complexity flags.
- Understand clients’ compliance pain points — RTI submissions, pension auto-enrolment, statutory payments, and HMRC requirements.
- Present solutions that align with clients’ operational and regulatory needs.
**Client Relationship Management**
- Serve as the day-to-day contact for assigned clients, building strong and trusted relationships.
- Check in regularly to ensure satisfaction, identify challenges, and surface opportunities for improvement.
- Manage client expectations and communicate updates proactively.
**Account Growth and Retention**
- Identify upsell and cross-sell opportunities within existing accounts.
- Prepare tailored proposals and quotes for additional services or enhancements.
- Monitor client engagement and take action to prevent attrition.
**Solution Presentation and Demonstrations**
- Deliver tailored demos of payroll training products and the Act platform, explaining key features clearly.
- Showcase cost savings, efficiency improvements, and risk reduction outcomes.
**Sales and Revenue**
- Create quotes and pricing structures based on payroll complexity and volume.
- Achieve monthly and quarterly sales targets for new client acquisition and existing client revenue.
**Internal Collaboration**
- Work closely with Act Account Managers, Marketing, and the Operations/Customer Success team to ensure smooth client onboarding.
- Share market insights to support product development and marketing strategy.
- Provide regular feedback on client requirements, industry trends, and competitive activity.
**Reporting and Administration**
- Maintain accurate records of interactions, leads, and opportunities in the CRM.
- Produce sales forecasts, pipeline updates, and monthly reports for management.
- Track conversion rates, lost-deal reasons, and customer feedback.

Requirements

What you’ll need

**Essential**
- Experience in business development, sales, or account management — particularly in a non-face-to-face environment.
- Strong communication, negotiation, and consultative selling skills.
- Proficiency in Microsoft Office, CRM systems, and digital lead-generation channels.
- Ability to explain technical processes clearly to non-technical clients.
- Strong organisational and time-management skills; able to manage multiple accounts without losing pace.
- Proactive and customer-centric approach to service.
- Comfortable working alongside AI tools; curious about how technology can make you better at your job.
**Desirable**
- Background in payroll, HR, or professional training services.
- Experience with payroll software or compliance frameworks (RTI, HMRC, pension auto-enrolment).
- Familiarity with IPASS or equivalent payroll qualifications.

Benefits

Comp & perks

We have a collaborative culture where you can be yourself. Even at 400+ people, there is still a team feel. People are genuinely looked after here, it’s not just something we say. ****You get real autonomy to learn, to grow, to make an impact. And right now is a genuinely exciting time to join. We’re growing fast, we’re investing heavily in AI, and that creates real opportunity for the business and for the people in it. ****It’s a place where curious people thrive.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Business DevelopmentSales ManagementConsultative SellingPayroll SoftwareCompliance FrameworksProposal PreparationSales ForecastingLead QualificationTechnical Process ExplanationDigital Lead Generation

Soft Skills

Strong CommunicationNegotiation SkillsOrganisational SkillsTime ManagementCustomer-Centric Approach

Certifications

IPASS Payroll Qualification