Bridgestone EMEA

Trade Marketing Specialist

Bridgestone EMEA

full-time

Posted on:

Location Type: Hybrid

Location: VimercateItaly

Visit company website

Explore more

AI Apply
Apply

Job Level

About the role

  • Support the execution of Trade Marketing initiatives in line with approved plans and priorities
  • Contribute to sell-in and sell-out promotional activities and trade programs
  • Support the rollout of campaigns and initiatives, ensuring correct and timely execution
  • Ensure alignment between trade marketing activities and sales needs
  • Support the localization and adaptation of trade marketing materials and POS assets
  • Ensure consistency and correct usage of materials in line with brand and product guidelines
  • Support activations, events and commercial initiatives from a trade marketing perspective
  • Act as operational support between central guidelines and local execution
  • Support the use and monitoring of trade marketing tools and digital platforms
  • Assist in data collection and basic performance tracking of trade initiatives
  • Support reporting activities related to trade marketing execution and results
  • Support coordination with external agencies and suppliers involved in trade marketing activities
  • Assist in managing timelines, deliverables and operational follow-ups
  • Ensure smooth day-to-day collaboration with internal stakeholders
  • Support monitoring of trade marketing budget at initiative level
  • Track expenses and commitments in collaboration with the Trade Marketing team and Finance
  • Ensure accuracy and timely update of budget tracking tools

Requirements

  • University degree in Economics, Marketing, Business Administration or similar
  • 1–3 years of experience in Trade Marketing or operational marketing roles
  • Experience in environments with strong POS, promotional or commercial execution is a plus
  • Basic knowledge of Trade Marketing execution
  • Analytical mindset and ROI measurement capabilities.
  • Understanding of sell-in and sell-out mechanisms
  • Experience with POS materials and trade activations
  • Good organizational and coordination skills
  • Proficiency in Microsoft Office (Excel, PowerPoint, Word)
  • Languages: Italian: fluent (written & spoken) English: professional (written & spoken)
Benefits
  • A supportive and engaging onboarding experience to ensure a smooth transition into our team.
  • The opportunity to develop and grow, through training and regular mentorship.
  • Corporate Social Responsibility activities.
  • A truly global, dynamic and challenging work environment.
  • Agility and work/life effectiveness and your long-term well-being.
  • A diverse and inclusive team.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
Trade MarketingPromotional ActivitiesPerformance TrackingBudget TrackingROI MeasurementSell-in MechanismsSell-out MechanismsPOS MaterialsCommercial ExecutionOperational Marketing
Soft Skills
Analytical MindsetOrganizational SkillsCoordination SkillsCollaborationCommunication
Certifications
University Degree in EconomicsUniversity Degree in MarketingUniversity Degree in Business Administration