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BRG

Junior CRM Analyst

BRG

CRM Analyst for a leading sports nutrition company, managing promotional calendars and multichannel campaigns. Collaborating with E-commerce teams to enhance customer journeys in Brazil.

Posted 7/4/2026full-timeSão Paulo • 🇧🇷 BrazilJuniorWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in CRM management, including campaign execution, data analysis, and performance monitoring. Proficient in optimizing customer journeys and improving automated processes through data-driven insights.

Highest-signal resume keywords
CRM Tools ExperienceCampaign ExecutionData AnalysisPerformance Metrics MonitoringProcess Improvement

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Database SegmentationData CleansingA/B TestingPerformance AnalysisCustomer Journey Optimization
Soft Skills
CollaborationCommunication
Tools & Technologies
InsiderSalesforceMicrosoft ExcelMicrosoft PowerPoint
Industry Keywords
E-commerceMultichannel CampaignsCustomer EngagementRetention StrategiesLifetime Value (LTV)

About the role

Key responsibilities & impact
  • Organize the CRM promotional calendar in partnership with the E-commerce team and other related areas, ensuring alignment of activities and the development of more efficient customer journeys;
  • Execute multichannel campaigns (email, push, WhatsApp, among others), using the CRM platform for segmentation, personalization and communication automation;
  • Support the design, configuration and monitoring of journeys within the CRM tool, identifying opportunities to improve automated flows;
  • Perform database segmentation, list uploads, registrations, updates, maintenance and data cleansing in the CRM, ensuring the quality and organization of customer information;
  • Monitor and analyze performance metrics of CRM activities, such as conversion, retention, engagement and LTV (Lifetime Value), supporting report creation, insight generation and continuous improvements through A/B testing and performance analyses;
  • Support the identification of process improvements and automation opportunities.

Requirements

What you’ll need
  • Bachelor’s degree in Marketing, Advertising, Communication, Public Relations or related fields.
  • Experience with CRM tools.
  • Familiarity with communication and campaign delivery processes.
  • Proficiency in Microsoft Office, with emphasis on Excel and PowerPoint.
  • Ability to analyze performance indicators, monitor metrics and prepare results reports.
  • Experience with Insider and Salesforce platforms is a plus.

Benefits

Comp & perks
  • Meal allowance
  • Food allowance and/or basic food basket
  • Health and dental insurance
  • Pharmacy partnership/discount program
  • Group life insurance
  • Transportation voucher or mobility allowance
  • Profit-sharing (PLR)
  • Gympass
  • Discount on supplements