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Director of Research and Insights
BRG CommunicationsDirector of Research & Insights leading insights-driven strategy practice at BRG Communications for health, wellness, and social impact sectors. Transforming data into strategy while collaborating with creative teams.
Tech Stack
Tools & technologiesTableau
About the role
Key responsibilities & impact- Lead qualitative, quantitative, cultural, and secondary research initiatives
- Design and manage full-cycle research programs (surveys, focus groups, interviews, online communities, stakeholder research)
- Moderate qualitative engagements across diverse audiences and stakeholders
- Translate research findings into clear, actionable strategic insights
- Partner with strategy, creative, digital, and account teams to inform campaigns and brand narratives
- Develop measurement frameworks, KPIs, dashboards, and performance reporting
- Analyze communications effectiveness and provide optimization guidance
- Leverage AI-enabled tools to accelerate insight development and analytics workflows
- Support new business efforts with research-backed narratives and opportunity framing
- Help build scalable tools, processes, and insights capabilities across the agency
Requirements
What you’ll need- 6–10 years of experience in research, insights, analytics, or strategy (agency experience strongly preferred)
- Bachelor’s Degree or certification required (master's degree in related field a plus)
- Expertise in qualitative and quantitative methodologies
- Experience in health, wellness, healthcare, or regulated sectors strongly preferred
- Strong ability to synthesize complex data into clear strategic direction
- Excellent storytelling and presentation skills
- Experience developing measurement frameworks and interpreting performance analytics
- Familiarity with social listening, audience intelligence, and AI-enabled research tools
- Strong project and vendor management skills
- Collaborative, curious, and comfortable in a fast-paced agency environment
- Experience implementing and working with advanced data tools and software (Power BI or Tableau) a plus
Benefits
Comp & perks- General PTO and Flexible Work Schedule
- 100% paid healthcare and dental for employees
- 401K + Employer Match
- Professional Development
- Short-Term and Long-Term Disability
- Better Living Bucks (financial support that bring better living to your personal life)
- And more
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
qualitative researchquantitative researchmeasurement frameworksKPI developmentperformance reportingdata analysisstorytellingpresentation skillsdata synthesisanalytics
Soft Skills
collaborationcuriosityproject managementvendor managementcommunicationstrategic thinkingadaptabilityproblem-solvingleadershipcreativity
Certifications
Bachelor's DegreeMaster's Degreecertification in research or analytics