Brello Health

Senior Director of Brand Marketing

Brello Health

full-time

Posted on:

Location Type: Remote

Location: United States

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Job Level

Senior

About the role

  • Set the strategic direction for the brand's visual identity, voice, messaging architecture, and positioning.
  • Lead a team responsible for ensuring consistency across every consumer touchpoint
  • Lead and manage a social media team responsible for organic strategy and execution across all platforms.
  • You'll set the vision, approve the calendar, and hold the team accountable to growth and engagement targets.
  • Oversee the team managing our owned community channels – Facebook Group, Reddit, and emerging platforms.
  • Define the community strategy, set the KPIs, and ensure your team is turning the community into a measurable business asset
  • Own the in-person experiential function. Lead a team that plans, produces, and executes brand activations, pop-ups, and community events.
  • Manage either in-house PR teams or agency relationships and ensure earned media efforts are aligned with brand positioning and business priorities.
  • Your team produces brand content – you ensure the pipeline, quality bar, and messaging are calibrated to serve both brand and performance goals.

Requirements

  • 10–15+ years of brand marketing experience, with at least 4–5 years managing multi-function teams at a senior level
  • Demonstrated experience building and leading teams
  • Hiring, developing, and holding people accountable
  • Deep expertise in brand strategy, creative direction, and messaging
  • Experience overseeing social, PR, community, and/or experiential functions through direct reports or agency partners
  • Strong business acumen. managing budgets, building scorecards, and reporting to leadership with clear metrics for success
  • A structured manager who builds department cadences, establishes clear ownership, and removes ambiguity for their team
  • Genuine interest in longevity, health, wellness
  • Extremely strong leadership qualities
  • A strategic operator – You translate high-level brand vision into structured team priorities, clear OKRs, and accountable execution
  • Comfortable with having uncomfortable conversations and holding team members accountable.
Benefits
  • Full benefits package including medical, vision, dental, 401(k) with company match, PTO, Flex days, holidays, and more!
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
brand strategycreative directionmessaging architecturesocial media managementcommunity strategyKPI developmentbudget managementscorecard buildingperformance metricsevent planning
Soft Skills
leadershipteam managementaccountabilitystrategic thinkingcommunicationorganizational skillsproblem-solvinginterpersonal skillsadaptabilityconflict resolution