VP of Growth

Branch

VP of Growth leading customer acquisition across channels for Branch. Managing growth strategy for DTC and B2B while building high-performing marketing teams.

Posted 7/27/2026full-timeRemote • New York • 🇺🇸 United StatesLeadWebsite

About the role

Key responsibilities & impact

Own the growth strategy and roadmap across DTC, Amazon and Retail
Lead budget allocation and channel mix decisions
Scale our B2B inbound marketing engine — paid and organic lead generation
Refine our attribution and measurement infrastructure
Drive creative testing velocity
Pioneer new channels — TV, YouTube, OOH, LinkedIn, podcasts, direct mail
Partner with finance on forecasting, planning, and contribution margin management
Build, develop, and retain a high-performing growth team

Requirements

What you’ll need

6-10+ years of growth marketing experience as both an IC and leader
Hands-on performance marketing depth: you've managed seven-figure monthly budgets on Meta or Google
Proven ability to build and run a growth team
Strong analytical rigor: you think in systems, design experiments, and understand attribution and incrementality
Financial fluency: you understand contribution margin, MER, and more
Multi-channel experience beyond pure DTC, with exposure to Amazon, wholesale, retail, or B2B lead generation highly valued
Creative intuition and process
Cross-functional leadership: you influence without authority and build trust with sales, finance, product, and ops
Exceptional communication and presence
Self-awareness and learning: you know your gaps, seek feedback, and get better fast.

Benefits

Comp & perks

Professional development opportunities
Flexible working hours
Remote work options