SEO Strategist
Brafton Inc.
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇨🇦 Canada
Visit company websiteSalary
💰 CA$55,000 - CA$80,000 per year
Job Level
Mid-LevelSenior
About the role
- Craft competitive and compelling audits, proposals, and reports
- Expertly utilize software tools (MarketMuse, SEMRush, Hrefs, etc.) to assess site performance
- Assess the health of clients' websites and itemize errors and opportunities
- Execute against planned scopes relating to site optimization and technical SEO tasks
- Undertake SEO-specific research or optimization for UX/website redesigns, large-scale organic SEO (including keyword research), and backlink-focused projects
- Leverage a strong understanding of Google Analytics
- Serve as a client-facing consultant interfacing with internal stakeholders and producing thoughtful work
- Make complex search concepts and technical items easy to understand and interesting
- Collaborate with cross-functional teams and share SEO learnings internally and with clients
Requirements
- 3-5 years or more of experience contributing to or managing SEO programs, preferably in an agency setting
- Previous agency experience
- Evidence of success with previous SEO campaigns for medium to large brands, ideally including ecommerce companies
- Strong understanding of cross-channel marketing principles
- Compelling written and verbal communication skills
- Client-facing experience and strong people skills
- Strong proficiency in Microsoft Office Suite: Word, PowerPoint, and especially Excel
- Advanced understanding of technical SEO concepts (crawling, indexing, rendering, AMP, site migrations, page speed optimization, core web vitals and more)
- Strong project management and organization skills; ability to prioritize and manage multiple projects
- Advanced understanding and experienced user of Google Analytics and Google Search Console (Tag Manager and/or Publisher Center a plus)
- Understanding of recent developments in SEO such as Core Web Vitals, Google Discover, E-A-T, new Rich Results
- Intermediate to advanced knowledge of HTML, Javascript, and CSS as they impact search performance
- Strong knowledge and experience using standard and enterprise search tools and platforms (MarketMuse, SEMRush, Hrefs, Botify, Sitebulb, Conductor Searchlight, Stat, Sistrix, DeepCrawl, Screaming Frog, etc.)
- Comfort with and mastery of spreadsheet formats (Google Sheets, Excel) and presentation tools (PowerPoint, Google Slides)
- Ability to meet scheduled and proposed deadlines
- Contractors must provide their own industry hardware and a stable internet connection
Benefits
- Remote work (open to Atlantic Canada)
- Full-time contract position
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
SEOtechnical SEOkeyword researchbacklink analysisHTMLJavascriptCSSsite optimizationpage speed optimizationCore Web Vitals
Soft skills
written communicationverbal communicationclient-facingpeople skillsproject managementorganizationcollaborationinterpersonal skillsproblem-solvingadaptability