Paid Social Manager – m/f/d

bradzel GmbH

Paid Social Manager focusing on Meta Ads in a young performance marketing agency. Responsible for campaign planning, execution, and client collaboration in a hybrid setup.

Posted 5/17/2026full-timeMünchen • 🇩🇪 GermanyMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Planning, implementation, management and optimization of paid social campaigns with a focus on Meta Ads
Analyzing and interpreting relevant KPIs such as CPA, ROAS, CTR, and conversion rate
Developing data-driven optimization approaches and strategies to improve performance
Taking ownership of client projects or independent components within our project teams
Preparing for, conducting, and following up on client meetings
Ongoing communication with clients via email, calls, and coordination meetings
Structured management of to-dos, timelines, and next steps in day-to-day project work
Close collaboration with the team on strategy, implementation, testing, and learnings
Coordinating creatives, reporting, and feedback within your project teams
Clear reporting and transparent presentation of results and recommendations

Requirements

What you’ll need

Experience in paid social
Strong knowledge of the Meta Ads Manager
Understanding of performance metrics and a data-driven approach
Interest in taking responsibility for your own topics and projects
Structured, reliable, and independent work style, with a good sense of prioritization and project organization
Confidence in client communication
Enjoy working in a team and advancing projects together efficiently
Basic understanding of project management and prioritization
Experience with tools such as Google Ads, Awork, Pipedrive, Brevo or similar is a plus (not required)
Very good German language skills, both written and spoken
Located in Munich or the surrounding area, or willingness to come to the office once a week

Benefits

Comp & perks

Flexible hybrid model: Work remotely and decide independently when to come to our Munich office for meetings or team events
Wellpass membership for fitness and health or a Deutschlandticket (public transport pass)
Modern MacBook and top equipment
Regular team events and a young, motivated team
Exciting clients from startups to large corporations — guaranteed varied projects

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

paid socialMeta AdsKPI analysisCPAROASCTRconversion ratedata-driven optimizationproject managementperformance metrics

Soft Skills

client communicationstructured work stylereliable work styleindependent work styleprioritizationproject organizationteam collaborationresponsibilityefficient project advancementgood sense of feedback