Senior Publicist

BPM-PR Firm

Senior Publicist executing strategic PR campaigns for diverse clients at BPM-PR Firm. Requires strong media relationships and communication skills in a hybrid work environment.

Posted 6/30/2026full-timeAlabama, Alaska, Arizona, California, Colorado, Connecticut, Florida, Hawaii, Idaho, Illinois, Iowa, Kansas, Kentucky, Louisiana, Maine, Maryland, Massachusetts, Minnesota, Mississippi, Missouri, Montana, Nevada, New Hampshire, New Jersey, New Mexico, New York, North Carolina, North Dakota, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode Island, South Carolina, South Dakota, Tennessee, Texas, Utah, Vermont, Virginia, Washington, West Virginia, Wisconsin, Wyoming • 🇺🇸 United StatesSenior💰 $45,000 - $65,000 per yearWebsite

About the role

Key responsibilities & impact

Develop and execute strategic PR campaigns to meet client objectives and goals.
Liaise on a daily basis with clients, in-house publicists, and the media.
Outreach to build new relationships and network within the media.
Monitor the media, including newspapers, magazines, journals, broadcasts, newswires, television, and blogs, for opportunities for clients.
Use system databases and systems to pull researched media lists and continuous online research for new build new media relationships.
Work as part of a department account team to develop client proposals and implement PR activity strategies.
Create monthly PR plans and strategies to guide campaign execution and ensure alignment with client goals.
Create timely media angles and pitches for responsive news, leveraging current events and trends to secure media coverage.
Manage and track media samples, ensuring accurate inventory, timely distribution, and effective follow-up on all samples.
Communicate daily with the team to coordinate efforts, share updates, and effectively manage client workloads.
Prepare regular client reports and attend client meetings.
Create press releases and pitch letters, crafting compelling narratives to attract media attention and secure coverage for clients.
Promote news stories and features to the media.
Collate, analyze, and evaluate incoming media coverage.
Ensure all media coverage is correct and communicate media placements ongoing to clients.
Assist in event creation, including press conferences and on-site events for fashion, beauty, entertainment, and general promotions.
Attend and promote client events to media and networks.
Coordinate and manage client sample mailings.
Undertake research for client strategy, press releases, media strategies and present to potential new clients.
Manage the PR & Client aspect of possible crisis situations.
Manage department interns.

Requirements

What you’ll need

Bachelor's degree in Public Relations, Communications, Journalism, or related field.
Minimum of 5 years of experience in public relations or journalism, with a focus on media relations.
Proven track record of securing high-profile media placements.
Excellent written and verbal communication skills.
Strong media relationships and contacts across various industries.
Ability to work independently and manage multiple projects simultaneously.
Creative thinker with a passion for storytelling and brand building.
Proficiency in media monitoring and measurement tools.
Experience with crisis communication and issues management is a plus.
Firm experience is required.

Benefits

Comp & perks

Contract Position
Opportunities for professional development and growth.
Collaborative and supportive work environment.
Work with a diverse range of clients and industries.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Press Release WritingMedia PitchingCampaign ExecutionResearch and AnalysisEvent Coordination

Soft Skills

Excellent CommunicationCreative ThinkingProject Management