Account Manager

• Manage daily workflow of a minimum of 4-5 accounts while driving consistent media results: report status of accounts to Director and/or SVP on the accounts
• Collaborate closely with internal departments across disciplines to deliver integrated communications strategies that ladder up to clients’ broader brand and business goals
• Develop and execute effective press strategies, which support the brands, innovations, and category launches, including media opportunities, tactics, and timelines
• Have your finger on the pulse on industry news, identifying new coverage opportunities and story angles throughout the year
• Maintain and cultivate relationships with influential members of the media to ensure placements
• Execute and advise on PR strategies and collaboratively develop strategic media plans
• Lead proactive pitching and counsel on PR strategies, guiding teams in the development of targeted outreach and press planning
• Serve as daily client contact and act as client lead when appropriate; address client issues thoughtfully and effectively
• Develop, review and approve agendas, press releases, pitches, recaps, reports, and other materials
• Manage client expectations and assist clients in maximizing relationship with BPCM
• Reviewing media and reports compiled by junior team members on relevant client news and trends
• Overseeing press credit reporting according to client preference
• Proficient in MuckRack, PowerPoint, Excel, etc.
• Drafting and contributing to press releases and client materials, such as Q&A’s, that encompass brand messaging and positioning
• Overseeing creation, maintenance and timely distribution of editorial reports, press clippings and budgetary tracking documents
• Exhibiting strong writing, communication, and presentation skills to effectively articulate ideas to clients, agency, and colleagues
• Provide guidance and leadership/mentorship to junior-level staff on team issues, account workflow and general account management
• Participate in the development of materials for new business opportunities including timelines, proposals, business decks and case studies; assist in generating new business leads.
• Participate in brainstorming sessions to develop strategic/creative thinking for clients
• Passionate about championing inclusive, diverse perspectives in storytelling

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