Product Marketing Manager
UserEvidence
Director of Product Marketing
Boulevard
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Lead
About the role
- Lead the function responsible for translating Boulevard’s innovation into compelling stories, successful go-to-market strategies, and measurable business impact.
- Manage and mentor a team of seven spanning Product Marketing, Lifecycle Marketing, and Education.
- Set the strategic vision for how Boulevard positions and launches products across its portfolio.
- Drive cross-functional product launches with Product, Sales, Customer Success, Support, and Marketing.
- Build and operationalize GTM playbooks for launches, sales enablement, and competitive insights.
- Partner with Product leadership on market validation, roadmap storytelling, and pricing/packaging.
- Deliver proof-driven stories that highlight measurable customer outcomes and ROI.
Requirements
- Success leading Product Marketing for a high-growth SaaS company, ideally in vertical SaaS
- Proven track record driving measurable business outcomes through GTM strategy and execution.
- Deep experience partnering with Product, Sales, and Marketing leaders in a fast-moving environment.
- Strength in messaging, positioning, competitive insights, and storytelling.
- Demonstrated people leadership: managing and developing high-performing multi-disciplinary teams (Product Marketing, Lifecycle/Retention, Education/Enablement).
- Ability to operate as a player-coach: balancing strategic leadership with hands-on content creation.
- Bachelor’s degree required
Benefits
- 401(k) match plus dental, medical, vision, and life insurance.
- Flexible vacation day policy.
- Fully remote so you can choose where you want to work.
- Work from home stipend every month.
- Family planning resources and specialized support programs.
- Equity: get ahead on the ground floor and grow with Boulevard.
- Boulevard Bucks Learning and Development program allows employees to explore businesses in the market we serve.
ATS Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Product MarketingGTM strategySales enablementCompetitive insightsMarket validationRoadmap storytellingPricingPackaging
Soft skills
LeadershipMentoringStorytellingMessagingPositioningTeam managementCross-functional collaborationStrategic vision
Certifications
Bachelor’s degree
