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About the role
Key responsibilities & impact- Contribute to the development and management of product ranges
- Collect, analyze and synthesize data related to your market and product ranges
- Ensure regular monitoring of performance and key metrics
- Conduct competitive intelligence
- Identify and recommend development opportunities
- Propose corrective actions and optimize the marketing mix
- Participate in the development of the annual marketing plan
- Contribute to the development and launch of new products
- Implement the various elements of the marketing mix
- Develop sales support materials
- Coordinate projects with internal teams and external agencies
- Monitor the marketing budget
- Evaluate the effectiveness of actions implemented
Requirements
What you’ll need- Master's degree (Grande École, engineering school or equivalent) with a specialization in marketing
- 2 years of product marketing experience (including internships and apprenticeships)
- Strong analytical skills and project management capabilities
- Knowledge of the graphic production chain
- Fluent in English
- Rigour, team spirit, creativity and strong organizational skills
Benefits
Comp & perks- A training role at the heart of marketing challenges
- Strong, well-known brands
- A dynamic and collaborative environment
- A 360° view of product marketing
- Opportunities for advancement within the group
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
data analysiscompetitive intelligencemarketing mix optimizationproduct developmentproject managementsales support materials developmentmarketing plan developmentperformance monitoringbudget managementgraphic production knowledge
Soft Skills
analytical skillsorganizational skillsteam spiritcreativityrigour
Certifications
Master's degree in marketing