Area Director

BNI Global

Area Director leading revenue and membership growth initiatives within assigned market. Responsible for team leadership, market development, and operational excellence.

Posted 7/22/2026full-timeFt Collins • Colorado • 🇺🇸 United StatesLeadWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in driving revenue growth and membership retention through strategic planning and execution. Proven ability to lead high-performing teams while fostering a culture of accountability and continuous improvement.

Highest-signal resume keywords

Business Growth LeadershipGrowth Strategy DevelopmentSales Performance ManagementTeam Coaching and DevelopmentAnalytical Decision-Making

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Revenue Growth StrategiesMembership Retention TechniquesMarket AnalysisPerformance Metrics EvaluationKPI Establishment

Soft Skills

Excellent CommunicationRelationship BuildingPresentation SkillsResults-Oriented MindsetCoaching and Mentoring

Industry Keywords

Market ExpansionChapter DevelopmentCustomer RetentionHigh-Performance CultureBusiness Reviews

About the role

Key responsibilities & impact

Reporting to the Senior Director of US CORE, the Area Director (AD) is responsible for driving revenue growth, Membership growth, retention, and overall business performance within their assigned market.
Develop and execute annual growth strategies to achieve Membership, retention, launch, and revenue goals.
Drive market expansion and penetration opportunities and oversee new Chapter development initiatives.
Build and maintain a robust pipeline of prospective Members, Chapter opportunities, and leadership talent.
Drive net Membership growth through strategic recruitment, retention, and engagement initiatives.
Analyze market trends, Chapter performance metrics, and business reports to identify opportunities and risks.
Establish clear performance expectations, KPIs, and accountability measures for Directors, Ambassadors, and Launch Directors.
Coach team members to improve results in Chapter growth, retention, visitor conversion, leadership development, and Member engagement.
Foster a high-performance culture focused on measurable outcomes and continuous improvement.
Conduct regular business reviews to assess progress toward area goals and strategic initiatives.

Requirements

What you’ll need

Proven leadership experience with responsibility for business growth, sales performance, or operational results.
Demonstrated ability to develop and execute growth strategies that achieve measurable business outcomes.
Strong understanding of sales, marketing, customer retention, and performance management principles.
Experience leading, coaching, and developing high-performing teams.
Strong analytical and business decision-making skills with the ability to interpret data and drive action.
Excellent communication, presentation, and relationship-building skills.
Entrepreneurial mindset with a results-oriented approach to leadership.

Benefits

Comp & perks

Maintains an active field-based presence with approximately 60% travel within the assigned market.
Work is performed across office, home office, and field environments, including meetings, events, and on-site chapter support.
The role requires regular computer use, including repetitive hand and wrist motion, and the ability to view and analyze information on a screen for extended periods.
May occasionally lift or move items up to ten pounds.
This is a full-time position.