BMG Money

Director, Affiliate Marketing Partnerships

BMG Money

full-time

Posted on:

Location Type: Hybrid

Location: Miami • Florida • 🇺🇸 United States

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Job Level

Lead

About the role

  • Lead channel growth strategy across all online marketplaces from partner sourcing and negotiation to launch, optimization, and reporting.
  • Design, develop, and execute a comprehensive affiliate marketing strategy that aligns with company goals for customer acquisition, brand awareness, and revenue targets.
  • Continuously analyze market trends, competitor strategies, and emerging opportunities to keep the program at the forefront of the industry.
  • Partner with the CMO and executive team to define marketplace priorities within the broader omnichannel growth strategy.
  • Identify, recruit, and onboard high-value partners, including content publishers and comparison sites.
  • Cultivate and maintain strong, senior-level relationships with key partners to maximize their engagement and performance.
  • Negotiate favorable terms, including commission structures and placement fees, to ensure a healthy and sustainable ROI.
  • Lead quarterly business reviews and performance reports for executive stakeholders.
  • Own the performance of the affiliate channel, regularly tracking and reporting on key metrics such as CPL, CPA, LTV, and ROI.
  • Utilize data-driven insights to optimize campaigns, identify areas for improvement, and make informed decisions on budget allocation.
  • Ensure all reporting and analysis is accurate and effectively communicated to leadership and cross-functional teams.
  • Serve as the primary liaison for the affiliate channel, collaborating closely with internal teams including Product, Legal, Compliance, Finance, Analytics, and Brand Marketing.
  • Ensure all affiliate campaigns and content are brand-aligned, compliant with financial regulations, and support broader company initiatives.
  • Lead, mentor, and develop a high-performing team of affiliate managers.
  • Foster a culture of accountability, continuous learning, and innovation.

Requirements

  • 8+ years of experience in performance or digital marketing, with at least 2+ years in a dedicated affiliate marketing role.
  • Demonstrated success in managing and scaling multi-million dollar affiliate programs.
  • Proven experience in the fintech, financial services, or a highly regulated industry is a plus.
  • Exceptional negotiation and relationship-building skills.
  • Strong analytical mindset with the ability to interpret complex data and translate it into actionable strategies.
  • Excellent verbal, written, and presentation skills.
  • Bachelor’s degree in Marketing, Business, or a related field.
Benefits
  • Health insurance
  • Professional development opportunities
  • Wellness programs

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
affiliate marketingdigital marketingdata analysisperformance metricsCPLCPALTVROIcampaign optimizationbudget allocation
Soft skills
negotiationrelationship buildinganalytical mindsetcommunicationleadershipmentoringteam developmentaccountabilitycontinuous learninginnovation
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