Ad Operations Specialist

BM Digital

Ad Operations Specialist providing marketing support for a tech-enabled growth firm. Set up and optimize paid advertising campaigns, analyze data, and generate insights.

Posted 7/2/2026full-timeRemote • New York • 🇺🇸 United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing and optimizing paid advertising campaigns across platforms like Google Ads and Facebook Ads Manager, while leveraging analytics tools such as Google Analytics and Power BI/Tableau to generate insights and recommendations. Proficient in creating performance reports and dashboards, with advanced skills in Excel and Google Sheets.

Highest-signal resume keywords

Paid Advertising Campaign ManagementGoogle Ads ExpertiseFacebook Ads Manager ProficiencyGoogle Analytics ProficiencyAdvanced Excel/Google Sheets Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign Performance AnalysisMarket ResearchKPI TrackingAutomated Reporting SolutionsPerformance ReportingBudget ManagementCreative Asset ManagementPlatform-Specific OptimizationsData AnalysisDashboard Building

Soft Skills

Adaptability to New ToolsCollaborationProblem-Solving

Tools & Technologies

Google SuitePower BITableau

Certifications & Qualifications

Google Ads CertificationFacebook Blueprint Certification

Industry Keywords

MarketingAnalyticsCampaign OptimizationPerformance InsightsCompetitor Analysis

Tech Stack

Tools & technologies

Tableau

About the role

Key responsibilities & impact

provide comprehensive support and assist in various marketing tasks
set up and optimize paid advertising campaigns
manage day-to-day campaign performance
create performance reports
execute platform-specific optimizations
monitor and adjust campaign budgets
handle creative asset management
analyze campaign data
build and maintain dashboards
conduct market research and competitor analysis
generate performance insights and recommendations
track and analyze KPIs across marketing channels
develop automated reporting solutions

Requirements

What you’ll need

marketing or analytics background
proficiency with technology
adaptability to new tools
familiarity with Google Suite
platform expertise: Google Ads, Facebook Ads Manager
analytics tools: Google Analytics, Power BI/Tableau (optional)
advanced Excel/Google Sheets proficiency
marketing certifications (Google Ads, Facebook Blueprint)

Benefits

Comp & perks

flexible work arrangements
professional development