Creative Strategist

BM Digital

Creative Strategist at BM Digital managing end-to-end video production processes for various brands. Responsibilities include data analysis, scriptwriting, and collaborating with teams on creative strategies.

Posted 6/20/2026full-timeRemote • 🇵🇹 PortugalMid-LevelSenior💰 $75,000 - $190,000 per yearWebsite

About the role

Key responsibilities & impact

Create performance ads that convert to client revenue growth
Utilize data, research, and creative insights to formulate effective creative strategy
Analyze data in platforms like Atria, Meta Ads Manager and TikTok Ads Manager
Perform consumer, product, and competitor research using basic tools/resources
Collaborate with Post-Production, Production, and your Creative Strategy Lead to produce videos
Write scripts and copy for video, static image ads, email campaigns
Ensure visuals match creative strategy outlined for the ad
Give feedback that aligns to the creative strategy of the ad
Execute on feedback given by your Creative Strategy Lead
Analyze the results of creative tests and utilize this analysis to iterate
Responsible for weekly strategic account planning under supervision
Identify top-performing concepts within accounts using data and creative analysis
Identify effective concepts/trends in the social media ecosystem

Requirements

What you’ll need

5+ years of relevant experience
Paid social or Direct Response experience (work/writing samples are a big plus)
Excellent written and verbal communication skills, with the ability to communicate complex ideas clearly and persuasively
Analytical mindset with the ability to interpret data, draw actionable insights, and make data-driven decisions
Strong project management skills, with the capacity to manage multiple projects, meet deadlines, and adapt to changing priorities
Strong understanding of social media (frequent user of at least one of these platforms: Instagram, TikTok, Facebook)
Experience with FB Ads Manager, and/or experience with other ad platforms including TikTok, Youtube, Snapchat
Able to work comfortably across Google Suite (Gmail, Docs, Sheets, Slides)

Benefits

Comp & perks

Performance bonus
Equity

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

data analysiscreative strategyscript writingcopywritingperformance advertisingconsumer researchcompetitor researchcreative testingproject managementdata-driven decision making

Soft Skills

communication skillsanalytical mindsetadaptabilitycollaborationfeedback deliverystrategic planningpersuasivenesstime managementcreativityproblem-solving