Ad Operations Specialist

BM Digital

Ad Operations Specialist at BM Digital optimizing advertising campaigns and analyzing performance metrics using marketing tools and technology.

Posted 5/20/2026full-timeRemote • California • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Set up and optimize paid advertising campaigns
Manage day-to-day campaign performance
Create performance reports
Execute platform-specific optimizations
Monitor and adjust campaign budgets
Handle creative asset management
Analyze campaign data
Build and maintain dashboards
Conduct market research and competitor analysis
Generate performance insights and recommendations
Track and analyze KPIs across marketing channels
Develop automated reporting solutions

Requirements

What you’ll need

Marketing or analytics background
Proficiency with technology
Familiarity with Google Suite
Google Ads expertise
Facebook Ads Manager expertise
Strong data visualization abilities
Advanced Excel/Google Sheets proficiency
Marketing certifications (Google Ads, Facebook Blueprint)
Excellent organizational and time management skills
Strong written and verbal communication
Ability to work independently and manage multiple projects

Benefits

Comp & perks

Professional development opportunities

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

paid advertising campaignscampaign performance managementperformance reportingplatform-specific optimizationscampaign budget managementcreative asset managementdata analysisdashboard buildingKPI tracking and analysisautomated reporting solutions

Soft Skills

organizational skillstime managementwritten communicationverbal communicationindependenceproject management

Certifications

Google Ads certificationFacebook Blueprint certification