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BM Digital

Creative Strategist

BM Digital

. Create performance ads that convert to client revenue growth by: .

Posted 5/9/2026full-timeRemote • California • 🇺🇸 United StatesMid-LevelSenior💰 $100,000 - $280,000 per yearWebsite

About the role

Key responsibilities & impact
  • Create performance ads that convert to client revenue growth by:
  • Utilizing data, research, and creative insights to formulate effective creative strategy
  • Analyzing data in platforms like Atria, Meta Ads Manager and TikTok Ads Manager
  • Performing consumer, product, and competitor research using basic tools/resources
  • Collaborating with Post-Production, Production, and your Creative Strategy Lead to produce videos
  • Writing scripts and copy for video, static image ads, email campaigns.
  • Ensuring visuals match creative strategy outlined for the ad
  • Giving feedback that aligns to the creative strategy of the ad
  • Executing on feedback given by your Creative Strategy Lead
  • Analyzing the results of creative tests and utilizing this analysis to iterate
  • With oversight from your Creative Strategy Lead, responsible for weekly strategic account planning
  • Identifying top-performing concepts within accounts using data and creative analysis
  • Identifying effective concepts/trends in the social media ecosystem

Requirements

What you’ll need
  • 5+ years of relevant experience
  • Paid social or Direct Response experience (work/writing samples are a big plus)
  • Excellent written and verbal communication skills, with the ability to communicate complex ideas clearly and persuasively
  • Analytical mindset with the ability to interpret data, draw actionable insights, and make data-driven decisions
  • Strong project management skills, with the capacity to manage multiple projects, meet deadlines, and adapt to changing priorities
  • Strong understanding of social media (frequent user of at least one of these platforms: Instagram, TikTok, Facebook)
  • Experience with FB Ads Manager, and/or experience with other ad platforms including TikTok, Youtube, Snapchat
  • Able to work comfortably across Google Suite (Gmail, Docs, Sheets, Slides)
  • Ability to thrive in a fast-paced, deadline-driven work environment and adapt to evolving industry trends and best practices

Benefits

Comp & perks
  • Health insurance
  • Flexible work hours
  • Professional development opportunities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
data analysiscreative strategyscript writingcopywritingconsumer researchcompetitor researchperformance advertisingsocial media analysisproject managementdata-driven decision making
Soft Skills
excellent communicationanalytical mindsetadaptabilitycollaborationfeedback deliverystrategic planningtime managementpersuasivenesscreativityproblem-solving