Bloomsbury USA

Associate Marketing Manager, Education, Psychology, Counseling, Business Management

Bloomsbury USA

full-time

Posted on:

Origin:  • 🇺🇸 United States • District of Columbia, New York

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Salary

💰 $50,000 - $60,000 per year

Job Level

JuniorMid-Level

About the role

  • Launch academic books to the North American market across Education, Psychology, Counseling, and Business & Management
  • Set subject strategy and marketing plans for the financial year in conjunction with UK counterparts and stakeholders; monitor progress, spend and return through the year and adapt tactics accordingly
  • Review copy for titles; provide suggestions to strengthen the positioning of titles, author bios, descriptive copy, and metadata
  • Create academic journal review lists for academic titles; communicate with editors at journals to pitch books and report back to authors
  • Respond to author inquiries in a timely manner
  • Write, edit and deploy marketing materials and campaigns including email copy, flyers, social posts, and digital ads
  • Contribute to the development of sales tools to support sales efforts for academic titles
  • Assist with conference planning and promotion, including creation of digital and print content to support sales and textbook adoption efforts
  • Coordinate with Editorial, Sales, Marketing, and Publicity teams to ensure consistent messaging and campaign alignment
  • Support the creation and execution of integrated marketing campaigns for frontlist and backlist titles across digital and traditional platforms
  • Other tasks, as needed

Requirements

  • Bachelor’s degree
  • 2+ years of marketing or publishing experience, ideally in an academic or trade publishing environment
  • Strong writing, editing, and communication skills
  • High attention to detail and ability to manage multiple projects at once
  • Self-starter with the ability to work both independently and collaboratively
  • Experience using Microsoft Office (Word, Excel, Outlook); familiarity with platforms such as Biblio, Monday.com, Mailchimp, Salesforce, or similar tools a plus
  • Willingness to travel occasionally for conferences and events
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