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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in assortment planning and category strategy within the handbag and accessories market, leveraging strong trend awareness and analytical skills to drive product performance and optimize pricing strategies. Collaborates effectively with cross-functional teams to align product direction with brand vision and market demands.
Highest-signal resume keywords
Assortment PlanningCategory StrategyProduct Performance AnalysisTrend AwarenessCross-Functional Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
MerchandisingBuyingProduct StrategyPricing StrategyProduct PositioningData AnalysisMarket ResearchInventory ManagementRevenue OptimizationSell-Through Evaluation
Soft Skills
CollaborationBusiness JudgmentCommunicationAdaptabilityInfluencing
Industry Keywords
Handbag IndustryAccessoriesConsumer BrandsFashionDTC E-Commerce
About the role
Key responsibilities & impact- Lead assortment planning and category strategy across Poppy & Peonies’ product portfolio.
- Analyze product performance data to identify opportunities for growth, optimization, and category expansion.
- Partner closely with the Design and Creative team to shape product direction, ensuring concepts align with both brand vision and commercial performance.
- Bring a strong trend-forward perspective, continuously monitoring the handbag and accessories market, competitor activity, and emerging styles to inform product decisions.
- Identify emerging trends and customer needs that can inform new product opportunities.
- Develop pricing and product positioning strategies that support both brand perception and margin targets.
- Evaluate product performance across key metrics including revenue, margin, and sell-through.
- Work closely with marketing teams to support product storytelling, launches, and campaigns.
- Collaborate with the Inventory Planner to ensure inventory levels align with product demand and assortment strategy.
- Continuously evaluate the product portfolio to identify opportunities to refine the assortment and strengthen top-performing categories.
- Support the expansion of Poppy & Peonies into new product categories and markets.
Requirements
What you’ll need- You have 6+ years of experience in merchandising, buying, or product strategy within handbag industry
- You have direct experience in handbag or accessories buying/merchandising, with a strong understanding of the category.
- You are highly trend-aware and deeply immersed in the handbag and accessories space - you know what's emerging, what's performing, and what competitors are doing at a commercial level.
- You understand how product, pricing, and positioning influence customer demand.
- You are highly collaborative and enjoy working cross-functionally with marketing, product, and operations teams.
- You thrive in fast-growing environments where product strategy plays a key role in business success.
- You have strong business judgment and the confidence to make recommendations that influence product direction.
- Experience within consumer brands, fashion, accessories, or DTC e-commerce is a strong asset.
Benefits
Comp & perks- Health benefits coverage
- 15 paid vacation days
- $250 annual period & menstrual budget
- $1,000 annual allowance towards Poppy & Peonies product
- $400 home office setup allowance
