
Senior Data Scientist, Mobile User Acquisition
Blizzard Entertainment
full-time
Posted on:
Location Type: Remote
Location: California • United States
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Salary
💰 $92,920 - $171,814 per year
Job Level
About the role
- Build and maintain automated and dynamic predictive LTV models for mobile apps across multiple geographies, channels, campaigns, and platforms.
- Develop automated revenue and user growth forecasting systems that integrate with UA and finance workflows.
- Own the statistical framework for cohort modeling, retention projections, ROAS forecasting, and lifetime value prediction.
- Lead measurement strategy in a privacy-centric ecosystem, including: SKAdNetwork (SKAN) configuration and model-based postback interpretation, Probabilistic attribution and MMM, Incrementality testing and causal inference, Funnel and cohort analysis across a complex landscape of iOS/Android/PC and Console
- Build data pipelines and automated reporting that harmonize deterministic and probabilistic signals.
- Collaborate with marketing, finance, and business teams to translate insights into actionable strategies by providing: Paid media performance insights, Budget planning and scenario modeling, both one off and automated, Creative testing analytics, Channel-level optimization recommendations
- Build and maintain data pipelines and dashboards to monitor marketing KPIs and model outputs.
- Present findings and recommendations to stakeholders in a clear and compelling way.
- Stay informed on emerging trends and best practices in marketing analytics and data science.
Requirements
- 8+ years of experience in data science, analytics, or a related field, with deep expertise in mobile marketing, predictive revenue modeling, or mobile UA analytics.
- Advanced degree (Master’s or PhD) in Statistics, Applied Mathematics, Economics, Computer Science, or another quantitative discipline.
- Expert knowledge of: Cohort-based modeling and LTV prediction, Marketing measurement frameworks (SKAN, ATT, MMM, incrementality), Paid media platforms: Meta, Google, TikTok, DSPs, SANs, Probabilistic and deterministic attribution approaches, last-click attribution and alternatives
- Experience deploying models and working with engineering teams to automate workflows.
- Strong programming experience in Python (or R) and proficiency in SQL.
- Hands-on experience with ML frameworks (TensorFlow, PyTorch, scikit-learn) and advanced statistical modeling techniques.
- Hands-on experience with modern data and analytics tools, including BigQuery/Snowflake, Airflow/dbt, Tableau/Looker, and Python-based ML frameworks (scikit-learn, TensorFlow, PyTorch).
- Expertise in data visualization and storytelling using Tableau, Power BI, Looker, or similar tools.
- Demonstrated ability to solve complex problems independently and lead cross-functional initiatives.
Benefits
- Medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependent care spending accounts, life and AD&D insurance, disability insurance
- 401(k) with Company match, tuition reimbursement, charitable donation matching
- Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave
- Mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others
- If the Company requires that you move geographic locations for the job, then you may also be eligible for relocation assistance.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
predictive modelingcohort modelingLTV predictionstatistical modelingprogramming in PythonSQL proficiencymachine learning frameworksdata pipeline developmentdata visualizationforecasting systems
Soft Skills
problem solvingcross-functional leadershipcommunicationcollaborationdata storytelling
Certifications
Master’s degreePhD in StatisticsPhD in Applied MathematicsPhD in EconomicsPhD in Computer Science