Performance Marketing

• Own and optimize paid channels — manage day-to-day performance of LinkedIn Ads, Meta Ads, and Google Ads (Search & Display).
• Develop and execute campaigns — plan and launch integrated campaigns with clear KPIs that align with sales priorities and regional targets.
• Ensure a well-oiled marketing operations machine — oversee campaign workflows, data quality, automation, and lead routing to maximize efficiency and ROI.
• Collaborate with Sales — partner closely with the SDR and AE teams to build high-quality pipeline, refine messaging, and improve lead handoff processes.
• Analyze and report performance — track results across the funnel, identify insights, and communicate recommendations to marketing and leadership.
• Experiment and iterate — continuously test new audiences, creative formats, and ad copy to improve performance and expand reach.
• Work cross-functionally — collaborate with content, product marketing, and brand teams to align messaging and ensure campaign consistency across channels.

Demand Generation Manager

B2B Demand Generation Lead

Campaign Manager

Performance Marketing Manager

Campaign Manager, Global Integrated Campaigns