Blavity Inc.

SEO Marketing

• Conduct comprehensive keyword research using tools like SEMrush, Ahrefs, and Google Search Console to identify high-value content opportunities aligned with audience search intent and editorial calendars
• Partner closely with editorial teams across all Blavity Inc. properties to optimize content for search visibility, including meta descriptions, title tags, header structures, and internal linking strategies
• Perform regular competitive analysis to identify content gaps, emerging keyword opportunities, and industry trends that can inform our content strategy across politics, health, tech, business, travel, and culture verticals
• Work directly with editorial teams to identify timely content creation opportunities based on trending topics, search volume data, and news cycles while maintaining brand voice and editorial standards
• Monitor and analyze key SEO metrics including organic traffic, keyword rankings, click-through rates, and user engagement metrics; provide weekly and monthly reports with actionable insights
• Support multiple SEO initiatives across different brand properties, managing timelines and deliverables in a fast-paced, deadline-driven environment similar to agency work
• Stay current with SEO algorithm updates, search engine guidelines, and best practices specific to digital publishers and news sites, including Google News optimization and Discover visibility

SEO Analyst

Business Development Rep

• Own a digital sales revenue goal
• Schedule and execute meetings with clients
• Sell marketing solutions to new and existing clients
• Prepare monthly sales reports and forecasts

Senior Manager, Business Development – AfroTech

Medical writer

• Write and publish approximately 40 high-quality articles per quarter (averaging 3 per week) that explore the intersection of technology, health, and innovation within the Black community
• Cover topics across: Industry & Innovation News: Research breakthroughs, diagnostic innovations, biotech developments, and equitable access to healthcare technology for Black patients and professionals
• Health Equity & Policy: Health Equity policy changes (Medicaid cuts, FDA equity initiatives, state-level legislation) and implications for health equity and underserved populations
• HealthTech & MedTech: AI-driven clinical tools, digital health startups, telehealth platforms, and innovations improving community and preventive care
• Monitor the MedTech and HealthTech landscapes to identify emerging trends, breakthroughs, and noteworthy entrepreneurs or companies driving change
• Conduct interviews with innovators, founders, researchers, and thought leaders shaping the future of health and technology
• Pitch and develop original stories and features that provide cultural and technological insight, centering Black excellence and representation in the health innovation ecosystem
• Maintain organized documentation of sources, references, and research materials, ensuring all published work meets AFROTECH’s HealthStack editorial standards for accuracy, integrity, and impact.

Health Writer

Content Writer

• Craft well-researched, engaging, and informative stories that highlight the achievements, innovations, and challenges within the Black tech and entrepreneurial ecosystem
• Keep a vigilant eye on the tech landscape and social media platforms to identify emerging trends, breaking news, and noteworthy events that deserve our audience's attention
• Develop thought-provoking and insightful questions to conduct interviews with professionals, entrepreneurs, innovators, and thought leaders within the Black tech community
• Pitch and develop original content ideas that showcase unique perspectives, deep dives into tech-related topics, or compelling feature pieces
• Diligently flag and file stories and maintain well-organized records of sources, references, and research materials to facilitate collaboration with editors

Writer

Growth Marketing

• Own Blavity’s Iterable instance and email/lifecycle operating model
• Design growth funnels and lifecycle journeys
• Track and report on subscriber growth, engagement, and retention
• Mentor and support email and growth team members

SEO Analyst

Senior Manager, Business Development – AfroTech

Health Writer

Writer

Director of Email, Growth Marketing