
Head of Corporate Marketing – Branding Communications
Blackpoint Cyber
full-time
Posted on:
Location Type: Remote
Location: United States
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Salary
💰 $180,000 - $210,000 per year
Job Level
Tech Stack
About the role
- Define and evolve the company's narrative, messaging, brand voice, and visual identity, ensuring alignment across go-to-market activities, external communications, and internal channels.
- Champion and drive org-wide adoption of brand and messaging standards, partnering across teams to ensure consistent execution.
- Lead and execute Blackpoint Cyber’s global communications strategy across media relations, social media, executive communications, and corporate storytelling.
- Translate complex cybersecurity concepts, including managed detection and response, threat intelligence, AI and security operations - into clear and compelling narratives. Build and elevate our AI story, showcasing our differentiation and outcomes we deliver.
- Develop and manage relationships with key cybersecurity media, analysts, and industry influencers to expand Blackpoint Cyber’s visibility and credibility.
- Partner with across teams to shape company messaging around product launches, company milestones, partnerships, funding announcements, and industry developments.
- Build and elevate executive thought leadership by supporting speaking engagements, media opportunities, and industry events.
- Guide crisis and incident communications strategies when needed, ensuring timely and transparent messaging.
- Establish metrics and reporting frameworks to measure media impact, brand awareness, and share of voice.
- Lead a high-performing brand, content, and communications team, including brand and design and content and social media functions, as the company continues to grow.
Requirements
- ~12 years of experience in corporate marketing, brand, or communications leadership roles within cybersecurity companies.
- Track record of not just developing brand and messaging strategy but driving implementation and adoption across teams to measurably elevate brand visibility and market leadership.
- Exceptional storytelling and messaging skills with the ability to translate complex technical concepts into accessible narratives.
- Strong media relations background with established relationships across technology, channel, and cybersecurity press.
- Experience owning and evolving a visual brand with judgement to assess gaps and drive improvement whether through internal resources or agency partners.
- Experience partnering closely with executive leadership teams on communications strategy and executive visibility.
- Experience and comfort in experimenting with and operationalizing AI and automation across the function, from content and creative to analytics, for efficiency and scale.
- Ability to thrive in a fast-paced, high-growth environment and manage multiple priorities.
Benefits
- Health, Vision, Dental, and Life Insurance plans
- 401k plan
- Discretionary Time Off
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
corporate marketingbrand strategycommunications strategystorytellingmedia relationsvisual brand developmentAI operationalizationcontent creationanalyticscrisis communications
Soft Skills
leadershipcollaborationcommunicationrelationship managementstrategic thinkingadaptabilitycreativityproblem-solvingtime managementexecutive visibility