Business & Marketing Apprentice

BlaBlaCar

Business & Marketing Intern at BlaBlaCar contributing to marketing strategies across carpools, buses, and trains in France. Analyzing data and collaborating with cross-functional teams to enhance user engagement.

Posted 7/7/2026internshipParis • 🇫🇷 FranceEntry LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates strong analytical and organizational skills to support CRM campaign planning and execution, while effectively collaborating with cross-functional teams to drive marketing initiatives. Proficient in data analysis and communication, with a focus on identifying trends and recommending improvements.

Highest-signal resume keywords

CRM Campaign ManagementData AnalysisMarketing Strategy DevelopmentCommunication SkillsProject Coordination

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

SegmentationCopywritingPerformance AnalysisMarketing ActivationsKPI ReportingTrend Analysis

Soft Skills

CreativityCuriosityTeam PlayerOrganizational Skills

Certifications & Qualifications

Internship/Apprenticeship Agreement

Industry Keywords

Digital MarketingCompetitor AnalysisMarketing RoadmapCross-Functional Collaboration

About the role

Key responsibilities & impact

Support the planning and execution of CRM campaigns: segmentation, copywriting, performance analysis
Contribute to marketing activations and collaborate with the Social Media expert to design new campaigns and generate impactful ideas
Proactively assist the Marketing Manager in building the 2027 Marketing Roadmap and deliver actions for H2 2026
Assist in analyzing marketing and product data to identify trends, measure impact, and recommend improvements
Coordinate cross-functional projects with stakeholders across Brand, Design, Product, Digital, and CRM teams
Participate in the reporting and documentation of our marketing activities and KPIs
Manage partnerships, acting as the main point of contact for external partners and overseeing monthly processes, reporting, and invoicing
Keep an active watch on competitor marketing tactics, mobility trends, and best practices in digital marketing

Requirements

What you’ll need

You are currently studying at a Business School, university, or equivalent and are available for a 12-month apprenticeship starting September 2026
Full professional proficiency in French
You already have relevant internship experience
You have a strong interest in marketing and data, and ideally first-hand experience in a business, startup, or marketing-related role
You are analytical, structured, and organized, capable of juggling multiple tasks
You are creative and curious, bringing energy and ideas to the team
You have excellent communication skills
You are a team player and eager to contribute to a mission-driven company
An internship/apprenticeship agreement from your school or university is mandatory. We cannot proceed with your application otherwise.

Benefits

Comp & perks

Hybrid working model
Financial support for home office equipment
4 additional weeks on top of statutory maternity/paternity leave
50% healthcare coverage (Alan)
Minimum 25 days of annual leave per year
Local meal plan (Swile card)
50% transportation covered (Forfait Mobilité Durable)
Free unlimited carpooling and bus rides
Personal growth through training, mentorship, and internal mobility programs
Regular team-building events
Mental health support through Moka.care
1 day off per year to test our product
1 day per year for social engagement with non-profits