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Director, Corporate Affairs – Global Product Communications, Alzheimer’s Disease
BiogenDirector of Corporate Affairs for Global Product Communications in Alzheimer’s Disease, responsible for integrated strategic product communications plans and stakeholder engagement.
About the role
Key responsibilities & impact- Serve as the communications advisor to the Product Development and Commercialization Leads for the Alzheimer’s Disease franchise, and as the communications lead interfacing with external partners.
- Work closely with all affiliates, including North America, to reflect customer voices in the development of global integrated communications plans and provide global guidance.
- Monitor and anticipate potential issues and lead the corporate affairs response, from scenario planning to potential escalation and crisis communications.
- Develop narratives and messaging platforms, informed by patient and marketing insights, for the franchise and individual products that differentiate Biogen’s programs and strategy.
- Draft and manage the review process for all AD communications (news releases, Q&As, social media posts, intranet content, sponsored content) in support of the narrative.
- Lead oversight of the development and execution of integrated, multi-channel pre-launch and launch communications strategies and market-shaping campaigns across digital, internal, external, and traditional platforms.
- Manage the news flow of anticipated announcements and proactive storytelling opportunities.
- Identify and coordinate spokespeople (Biogen leaders, KMEs, patients, advocates).
- Be responsible for building and maintaining relationships with additional key internal and external stakeholders – such as Biogen advocacy leads – to ensure collaboration and alignment with business objectives.
- Oversee external communication agencies to ensure timely, high-quality, and brand-aligned deliverables.
- Develop measurable goals to track the impact and effectiveness of communication strategies.
- Stay updated on internal and external developments and industry trends to ensure timely and relevant communications and provide insights relevant to business strategies.
- Manage and track communication budgets to ensure strategic allocation and cost efficiency.
Requirements
What you’ll need- Bachelor’s degree required; master’s degree preferred
- 10+ years of experience in global pharmaceutical or biotechnology product communications.
- Significant pre-launch and product launch experience, especially in managing large awareness-driving campaigns and high-profile, first-to-market approvals.
- Strong understanding of regulatory and compliance requirements in healthcare communications.
- Demonstrated success in leading integrated, multi-channel communication strategies.
- Experience in working collaboratively and decisively with external partners on joint asset programs (research and commercial agreements)
- Strong stakeholder engagement and agency/vendor management experience.
- Experience managing advocacy or advocacy-adjacent programs.
- Experience in developing internal communications assets.
- Ability to navigate a fast-paced, matrixed organizational environment.
- Experience in media relations and working with journalists and trade publications.
- A mix of in-house and agency experience.
- Strong analytical skills to measure and drive communication performance.
- Advanced knowledge of digital communication platforms and application of trends to enhance communications efforts.
Benefits
Comp & perks- Medical, Dental, Vision, & Life insurances
- Fitness & Wellness programs including a fitness reimbursement
- Short- and Long-Term Disability insurance
- A minimum of 15 days of paid vacation and an additional end-of-year shutdown time off (Dec 26-Dec 31)
- Up to 12 company paid holidays + 3 paid days off for Personal Significance
- 80 hours of sick time per calendar year
- Paid Maternity and Parental Leave benefit
- 401(k) program participation with company matched contributions
- Employee stock purchase plan
- Tuition reimbursement of up to $10,000 per calendar year
- Employee Resource Groups participation
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Product Launch ExperienceCampaign ManagementAnalytical SkillsInternal Communications DevelopmentCrisis Communications
Soft Skills
CollaborationDecisivenessRelationship Building