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Associate Director, Integrated Insights, Analytics and Market Research
BiogenAssociate Director managing integrated insights and analytics for Biogen's Alzheimer's product. Designing research, synthesizing data, and influencing strategic decisions across brand priorities.
Posted 5/29/2026full-timeCambridge • Massachusetts • 🇺🇸 United StatesSenior💰 $162,000 - $223,000 per yearWebsite
About the role
Key responsibilities & impact- Design and execute primary market research such as segmentation, message testing, and patient/HCP studies
- Analyze and synthesize secondary data, including claims and market data, to track performance and surface opportunities
- Serve as the go-to insights partner for the asset, aligning work to brand priorities and decision points
- Own the integrated insights narrative across research and secondary analytics; translate findings into clear recommendations
- Frame ambiguous problems, propose the right research/analytics approach, and manage vendor scope, timelines, and deliverables end-to-end
- Develop executive-ready materials tailored to senior stakeholders and present them with clarity and confidence
- Partner cross-functionally with teams like Marketing and Market Access to translate insights into action
- Contribute to Integrated Customer Planning (ICP) and budget planning by providing customer/market inputs
- Support KPI and dashboard requirements by defining questions, metrics, and implications with analytics partners
Requirements
What you’ll need- Bachelor’s degree required (Business, Data Sciences, or related); Master’s (MBA/MS) preferred
- Minimum 8 years of experience in a pharma/biotech company in market research or at a market research vendor/consultancy
- Extensive experience in variety of market research methodologies and projects in areas of: demand assessment, segmentation, concept and message testing, FF effectiveness studies, ATU's etc. across multiple therapeutic areas
- Depth in at least two competency areas: primary research methods and secondary analytics
- Demonstrated experience leading projects end-to-end, including problem definition and vendor management
- Strong synthesis and storytelling skills with the ability to produce concise, executive-ready PowerPoint deliverable
- Working knowledge of common pharma data sources and analysis/visualization tools
Benefits
Comp & perks- Medical, Dental, Vision, & Life insurances
- Fitness & Wellness programs including a fitness reimbursement
- Short- and Long-Term Disability insurance
- A minimum of 15 days of paid vacation and an additional end-of-year shutdown time off (Dec 26-Dec 31)
- Up to 12 company paid holidays + 3 paid days off for Personal Significance
- 80 hours of sick time per calendar year
- Paid Maternity and Parental Leave benefit
- 401(k) program participation with company matched contributions
- Employee stock purchase plan
- Tuition reimbursement of up to $10,000 per calendar year
- Employee Resource Groups participation
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
market researchsegmentationmessage testingdata analysissecondary analyticsprimary research methodsKPI developmentdashboard requirementsvendor managementproject management
Soft Skills
synthesis skillsstorytelling skillscommunication skillspresentation skillsproblem-solving skillscross-functional collaborationclarity in recommendationsconfidence in presentationsexecutive communicationstrategic thinking
Certifications
Bachelor’s degreeMaster’s degree (MBA/MS)