Site of Care Marketing Lead – Alzheimer's

Biogen

Site of Care Marketing Lead focusing on Alzheimer’s strategies at Biogen. Leading marketing initiatives and coordinating care pathways while collaborating with cross-functional teams.

Posted 5/6/2026full-timeCambridge • Massachusetts • 🇺🇸 United StatesSenior💰 $164,000 - $226,000 per yearWebsite

About the role

Key responsibilities & impact

Lead and set the direction for strategies to support site of care excellence, education, infrastructure and operations, and key solutions to coordinate care.
Work with alliance partners and internal leadership to prioritize sophisticated/mission critical marketing strategies to drive focused success by addressing marketing bottlenecks and complex treatment processes among a wide range of sites of care, including large Integrated Health Systems and Ambulatory Infusion Centers.
Manage overarching strategic relationships internally and externally, such as 3rd party service/solution partners in the development and execution of overall market strategies.
Set strategic direction and execution guidance for customer facing teams as they engage sites of care in addressing barriers to treatment.
Manage complex and innovative projects and establish vision and direction within a fast moving, challenging and energetic commercial environment.
Lead the creation of innovative strategic plans while hitting the ground running to lead complex product growth opportunity and produce measurable results.
Acts as lead of key vendors, business partners, including assessments and RFP decisions.

Requirements

What you’ll need

Bachelor's degree, MBA preferred
7+ years of commercial biotech/pharma experience, within those, 4+ years of marketing experience
Ability to analyze data and insight to drive key choices and define a crisp customer strategy
Work well within a fast paced and dynamic environment with an ability to have an impact in a short space of time
Experience managing complex work streams with cross-functional or external Business to Business (B2B) relationships a plus
Self-starter who functions well both independently or within a team
Strong project and vendor management track record, including resource allocation and fiscal management

Benefits

Comp & perks

Medical, Dental, Vision, & Life insurances
Fitness & Wellness programs including a fitness reimbursement
Short- and Long-Term Disability insurance
A minimum of 15 days of paid vacation and an additional end-of-year shutdown time off (Dec 26-Dec 31)
Up to 12 company paid holidays + 3 paid days off for Personal Significance
80 hours of sick time per calendar year
Paid Maternity and Parental Leave benefit
401(k) program participation with company matched contributions
Employee stock purchase plan
Tuition reimbursement of up to $10,000 per calendar year
Employee Resource Groups participation

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

data analysisstrategic planningproject managementvendor managementresource allocationfiscal managementmarketing strategyB2B relationshipsproduct growthcomplex project management

Soft Skills

leadershipcommunicationteamworkself-starteradaptabilityproblem-solvingstrategic thinkingrelationship managementimpact orientationcollaboration

Certifications

Bachelor's degreeMBA