
Senior Manager, Analytics, Insights, and Market Research – Alzheimer's
Biogen
full-time
Posted on:
Location Type: Hybrid
Location: Cambridge • Massachusetts • United States
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Salary
💰 $142,000 - $190,000 per year
Job Level
About the role
- Analyze and interpret multiple data sources, including market research, surveys, and social media listening, transforming them into valuable information to help deepen the understanding of customer groups – including their pain points and expectations, market and competitive trends, and identifying business opportunities to support decision-making
- Engage as a thought partner to the US Alzheimer's brand team and other senior stakeholders and translate complex findings into clear and actionable insights that can guide decision-making, support strategy development to improve business outcomes
- Cultivate relationships with internal stakeholders, understanding the different market realities and adapting insights generation accordingly
- Provide input to creating reporting and data visualization to communicate insights effectively to relevant stakeholders, including senior leadership
- Provide input to brand planning process and development of strategic roadmaps to develop a robust go-to-market strategy
- Lead US Market research in close collaboration with US Alzheimer's brand team, identifying knowledge gaps to support its design and delivery, collaborating with Global insights colleagues on broader research initiatives.
- Collaborate with Global Alzheimer's team in the Competitive Insights Process, translating data and information into Insights and sharing them frequently and broadly with the relevant stakeholders
- Liaise with US Alzheimer's brand team and key senior stakeholder members to align on critical business priorities and collaborate with relevant functions in Business Intelligence & Operations and IT to develop capabilities to support Insights generation
- Stay updated on advancements in analytics tools and methodologies and evaluate and drive implementation of new technologies to improve the insights generation process
- Foster experience exchange and learning loops through internal community engagement, creating opportunities to nurture and support new ideas and showcase best practices and market trends
Requirements
- Bachelor's degree required, master’s preferred
- 5+ years of patient / customer research experience within a relevant industry like biotech, pharmaceutical, or a consulting firm supporting the healthcare industry
- Demonstrated experience in market research (quant/qual, demand studies)
- Project management experience - managing projects end-to-end (Defining the business need, requesting proposals from vendors, advising on research sample, monitoring fielding, designing read out plans, synthesizing and communicating findings within the organization)
- Strong communication skills - expertise in translating analyses and research results into actionable insights for business stakeholders across the organization (including senior leadership)
- Excellent strategic thinking capabilities with ability to synthesize large amounts of information and logically structure PowerPoint deliverables
- Experience working with a branded, consumer facing product
Benefits
- Medical, Dental, Vision, & Life insurances
- Fitness & Wellness programs including a fitness reimbursement
- Short- and Long-Term Disability insurance
- A minimum of 15 days of paid vacation and an additional end-of-year shutdown time off (Dec 26-Dec 31)
- Up to 12 company paid holidays + 3 paid days off for Personal Significance
- 80 hours of sick time per calendar year
- Paid Maternity and Parental Leave benefit
- 401(k) program participation with company matched contributions
- Employee stock purchase plan
- Tuition reimbursement of up to $10,000 per calendar year
- Employee Resource Groups participation
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
data analysismarket researchquantitative researchqualitative researchproject managementdata visualizationstrategic planninginsights generationcompetitive analysiscustomer research
Soft Skills
communicationstrategic thinkingrelationship buildingcollaborationadaptabilityproblem-solvingleadershipstakeholder engagementcritical thinkingcreativity
Certifications
Bachelor's degreeMaster's degree