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Paid Ads, Greater China
BinanceMarketing Intern supporting regional ads team in optimizing paid campaigns across social media. Engaging with creative teams and enhancing paid social advertising skills in the rapidly growing Web3 ecosystem.
About the role
Key responsibilities & impact- Support the Regional Paid Ads Team in managing and optimizing paid social campaigns across TikTok, Meta, Twitter, and Reddit.
- Assist with campaign setup, monitoring, and daily performance tracking.
- Help gather and organize campaign data for reporting and analysis.
- Learn and apply best practices for paid social advertising under mentorship.
- Support documentation of workflows, processes, and campaign learnings.
- Collaborate with creative and campaign teams to ensure timely asset delivery.
- Participate in team meetings and training sessions to build paid ads knowledge.
- Assist with ad copy and creative testing initiatives.
- Provide general administrative support to the paid ads team as needed.
- Proactively identify opportunities to improve campaign performance and team efficiency.
Requirements
What you’ll need- Currently pursuing or recently completed a degree in Marketing, Communications, Business, or related field preferred.
- Strong interest in digital marketing and paid social advertising.
- Previous internship or coursework related to digital marketing or advertising is a plus.
- Self-motivated and eager to learn in a fast-paced environment.
- Basic understanding of social media platforms and paid advertising concepts.
- Good analytical and problem-solving skills.
- Strong attention to detail and organizational skills.
- Ability to work collaboratively within a team.
- Good communication skills, both written and verbal.
- Comfortable working with data and learning new tools.
Benefits
Comp & perks- Competitive salary and company benefits
- Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketingpaid social advertisingcampaign setupperformance trackingad copy testingdata analysisreporting
Soft Skills
self-motivatedeager to learnanalytical skillsproblem-solving skillsattention to detailorganizational skillscollaborativecommunication skills