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Binance

Marketing Manager

Binance

Marketing Manager executing all aspects of local marketing at Binance, a leading global blockchain ecosystem focusing on cryptocurrency exchange. Involves community engagement, marketing partnerships, and analytics for user acquisition.

Posted 5/18/2026full-timeRemote • 🇷🇴 RomaniaMid-LevelSeniorWebsite

Tech Stack

Tools & technologies
Web3

About the role

Key responsibilities & impact
  • Full 360 local marketing execution: both online and offline: Events, Partnerships, CRM, Users Lifecycle, SEO & ASO
  • Secure External Marketing Acquisition + Existing Users Retention
  • Hyper Localization across Blogs, CRM, announcements to deliver cultural adoption
  • Social Media channels management, Community Engagement with Binance Angels, KOLs Onboarding & Partnerships
  • Manage local marketing budgets, ensuring efficient allocation and ROI
  • Deliver timely and clear reporting and accountability on campaign performance

Requirements

What you’ll need
  • Minimum 3 years of relevant marketing experience (Web3, fintech, or agency background preferred)
  • Proven track record in partnerships, campaign management, community building, or lifecycle marketing
  • Previous experience working in a Web3/crypto marketing agency or startup is highly desirable
  • Native Romanian and fluent English language proficiency
  • Strong analytical skills, with the ability to translate insights into actions

Benefits

Comp & perks
  • Competitive salary and company benefits
  • Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
SEOASOCRMcampaign managementcommunity buildinglifecycle marketingbudget managementreportinganalytical skills
Soft Skills
communicationaccountabilitycultural adoptionengagement