BikesOnline USA

Marketing Manager

BikesOnline USA

full-time

Posted on:

Location Type: Hybrid

Location: Carlsbad • California • 🇺🇸 United States

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Salary

💰 $90,000 per year

Job Level

Mid-LevelSenior

About the role

  • Be responsible for growing BikesOnline brand awareness in the US market
  • Develop and implement effective communication strategies to enhance BikesOnline's profile
  • Drive immediate engagement and sales through targeted marketing campaigns
  • Identify and build relationships with strategic partners
  • Negotiate and manage all partnership agreements
  • Manage our US-based content creation partners & affiliate network
  • Develop and execute a comprehensive content and editorial strategy
  • Generate interest and engagement via product launches, media reviews, promotions, trade shows
  • Manage and optimize the BikesOnline USA marketing budget
  • Monitor and report on US marketing campaign performance
  • Strategically integrates AI solutions across various team functions

Requirements

  • 5–10 years’ experience in marketing, business development, PR, or brand partnerships
  • Tertiary qualifications in Marketing or Business (preferred)
  • Hands-on experience with consumer activations, events, and marketing partnerships
  • Familiarity with U.S. media outlets and strong knowledge of the U.S. cycling market
  • Proven ability to drive product marketing outcomes, supporting sales and margin growth
  • Strategic thinker with strong commercial and creative marketing acumen
  • Excellent project management skills with the ability to analyze performance and optimize results
  • Confident communicator who collaborates effectively across teams and partners
  • Proficient in tools such as Asana, Slack, and Google Workspace
Benefits
  • flexible work arrangements
  • generous staff discounts
  • commitment to ongoing learning
  • internal career progression

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
marketingbusiness developmentpublic relationsbrand partnershipsconsumer activationsevent marketingproduct marketingcampaign performance analysiscontent strategyAI solutions integration
Soft skills
strategic thinkingcommercial acumencreative marketingproject managementcommunicationcollaborationrelationship buildingnegotiationperformance optimizationengagement generation
Certifications
tertiary qualifications in Marketingtertiary qualifications in Business