Lead Marketing and Communication Manager
Biggie - ex Gamned!
full-time
Posted on:
Location Type: Hybrid
Location: Paris • 🇫🇷 France
Visit company websiteJob Level
Senior
About the role
- Define and implement the overall marketing and communications strategy for Biggie Group’s agencies
- Coordinate and support international entities on these topics
- Develop the annual marketing and communications plan aligned with business objectives, in collaboration with our Senior Communication Manager
- Manage budgets and resource allocation
- Strengthen brand awareness and the brand image of the group’s agencies
- Develop communication assets (presentations, corporate content, etc.) with our Senior Communication Manager
- Oversee press relations, partnerships, and professional networks with our Senior Communication Manager
- Define and drive client acquisition and lead-generation strategies
- Identify and create new development opportunities (offerings, partnerships, innovations)
- Monitor and analyze the performance of marketing activities (reporting, KPIs, ROI)
- Lead and manage a multidisciplinary team (Senior Communication Manager, Brand Designer, Marketing & Communication Project Managers)
- Manage external vendors and agencies (press relations, production, influencers, etc.)
- Foster skills development and team cohesion
Requirements
- Minimum of 5 years of significant experience in marketing (agency, media owner, or client-side)
- Hard skills: Microsoft Office (Excel, PowerPoint), Salesforce/Pardot, social media, CMS, analytics
- Excellent writing skills and strong oral communication
- Fluency in English required
- Proven ability to work in project mode with a wide variety of stakeholders
- Autonomous and proactive; able to make and present recommendations
- Organized with strong prioritization skills
- Goal- and results-oriented; comfortable working with data
Benefits
- An international group with a global presence
- Multidisciplinary expert teams covering programmatic, influencer marketing, PR, 360 campaigns, and content creation
- Multiple career paths tailored to your professional aspirations
- Continuous training through our Digital Academy
- Access to the HappyPal platform, offering discounts on many brands and leisure activities (cinema, concerts, theme parks, museums…)
- Daily on-site fitness classes: boxing, Pilates, yoga, cardio
- Sustainable mobility package allowing you to rent a bike through our partner BeeTooGreen or receive reimbursement of up to €45/month for your bike rental
- Support for childcare registration via Babilou
- Employee referral bonus