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Senior Digital Analytics Analyst
BHG FinancialDigital Analytics Senior Analyst optimizing digital platforms' analytics to drive insights for marketing initiatives at BHG Financial. Collaborating with cross-functional teams and delivering key data reporting.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Proficient in Adobe Analytics and Google Analytics, with strong capabilities in Quantitative Analysis and data reporting. Demonstrates excellent communication and organizational skills to effectively manage projects and foster relationships with stakeholders.
Highest-signal resume keywords
Adobe AnalyticsGoogle AnalyticsQuantitative AnalysisSQL CodingData Reporting
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Web AnalyticsData OptimizationTrend AnalysisReporting InsightsData Capture
Soft Skills
Excellent CommunicationOrganizational SkillsAttention to DetailSelf-Starter MindsetProject Management
Industry Keywords
Digital PlatformsMarketing InitiativesCustomer JourneysStakeholder CommunicationCross-Functional Collaboration
Tech Stack
Tools & technologiesSQL
About the role
Key responsibilities & impact- Build, optimize and maintain our digital platforms’ web analytics data and reporting.
- Deliver weekly reporting and insights to leadership.
- Conduct deep dives and analysis on trends and recommend optimizations to improve website performance.
- Partner with our Paid Digital, Email/Direct Mail, and Analytics teams to provide insights that help improve our marketing initiatives, campaigns and customer journeys.
- Optimize Adobe Analytics implementations across our websites and platforms to ensure data is accurately captured and reported.
Requirements
What you’ll need- 3-5 years of experience with Adobe Analytics or Google Analytics.
- Experience with Quantitative Analysis and communicating Web Analytics to stakeholders.
- Familiarity with SQL coding is a plus.
- Excellent communication and organizational skills, with the ability to foster long-term relationships.
- A keen attention to detail, a self-starter mindset with minimal supervision required.
- Ability to work under tight deadlines and effectively manage multiple projects at once.
- - **Travel requirement:** Within the first 6 months of employment, all employees will travel to attend the BHG All Oars Experience. Following this event, ongoing travel is minimal—approximately 5% annually—for team on-sites, meetings, and cross-functional collaboration.
- - **Work Authorization: **This role is not eligible for employer-provided immigration sponsorship. To be considered, applicants must already possess valid U.S. work authorization that will not require sponsorship now or in the future.
Benefits
Comp & perks- Medical/Rx/Dental/Vision coverage for employees and their eligible family members
- Competitive PTO and vacation policies
- 1 Friday off each month for Wellness Weekends
- Company 401(k) plan with employer contributions after one year
- Company-sponsored training and certification opportunities
- Quarterly award ceremonies where top achievers are celebrated and receive additional bonuses
- Ongoing volunteer opportunities to give back to the community through our BHG Cares program