
Performance Data Analyst
BetWarrior
full-time
Posted on:
Location Type: Hybrid
Location: Buenos Aires • Argentina
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Tech Stack
About the role
- Build and maintain dashboards in Looker Studio and Power BI to monitor performance and business metrics
- Implement, maintain, and audit conversion events and user tracking via Google Tag Manager (GTM)
- Set up and manage tracking in Google Analytics 4, ensuring accurate measurement of the customer journey
- Deploy AI and automation tools to optimize recurring processes, report generation, data integration, and anomaly detection
- Analyze and report on the performance of digital campaigns (Meta Ads, Google Ads, Programmatic, etc.)
- Identify optimization opportunities and improvements in funnels, audiences, creatives, and targeting
- Collaborate with marketing, product, and BI teams to align business goals with the data strategy
- Collaborate with external agencies or small technical teams related to the area
Requirements
- 2 to 3 years of experience in data analysis, with a focus on performance and digital marketing
- Good familiarity with data analysis tools such as Looker Studio and PowerBI
- Familiarity with Google Analytics 4, including events and conversions
- Ability to generate actionable insights from performance campaigns and business KPIs
- Proficiency in Excel / Google Sheets, including dashboard creation, data compilation, and complex formulas
- Experience analyzing advertising campaigns and business metrics
- Familiarity with Firebase, Omega, Segment, or other attribution tools
- Fluent spoken and written English
- Bonus points if you also have
- Fluent spoken and written Portuguese
- Advanced use of artificial intelligence tools
- Knowledge of or experience in the iGaming industry
Benefits
- Professional development
- Flexible work arrangements
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
data analysisdashboard creationconversion trackingperformance analysisdata integrationanomaly detectionExcelGoogle SheetsGoogle Tag ManagerGoogle Analytics 4
Soft Skills
collaborationcommunicationanalytical thinkingproblem-solvingactionable insights