BetterHelp

Performance Marketing Intern

BetterHelp

internship

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $20 - $25 per hour

Job Level

Entry Level

About the role

  • Support the mapping and documentation of the therapist marketing journey from acquisition through long-term engagement
  • Leverage AI tools to support campaign ideation, content optimization, journey analysis, and workflow efficiency
  • Help analyze campaign performance and therapist engagement metrics to identify opportunities for improvement
  • Conduct research to better understand therapist needs, behaviors, and friction points across the journey
  • Partner with marketing, operations, and product teams to improve messaging and timing across lifecycle stages
  • Contribute to A/B testing initiatives and performance reporting
  • Help maintain campaign calendars and lifecycle documentation

Requirements

  • Current undergraduate or graduate student in Marketing, Business, Communications, or a related field
  • Strong analytical skills and comfort working with data in spreadsheets
  • Interest in performance marketing, CRM, growth marketing, or user journey optimization
  • Strong written communication skills and attention to detail
  • Ability to manage multiple projects and meet deadlines
  • Curious, proactive, and eager to learn in a fast-paced environment
Benefits
  • The chance to build something that changes lives – and that people love
  • An awesome community of co-workers
  • Meaningful projects: Apply your education to real-world challenges through hands-on, impactful work that is both rigorous and rewarding.
  • Growth & development: Expand your skills through mentoring, job shadowing, lunch & learns, and hands-on project work that supports your personal and professional growth.
  • Dedicated support: Benefit from a manager and mentor who will provide ongoing guidance and support throughout your internship.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
data analysisA/B testingcampaign performance analysiscontent optimizationjourney analysisworkflow efficiencyperformance marketinguser journey optimizationCRM
Soft Skills
analytical skillswritten communicationattention to detailproject managementtime managementcuriosityproactivenessadaptability