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SEO Content Writer
Better CollectiveSEO Commercial Content Writer creating engaging sports content for Better Collective, a global sports media group. Responsible for driving content performance and optimizing SEO visibility.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in SEO writing and digital journalism, with a strong focus on content creation that drives business performance and aligns with brand voice. Proficient in analyzing SEO data to optimize content for visibility and engagement across Google SERP features.
Highest-signal resume keywords
SEO WritingContent CreationGoogle SERP FeaturesPerformance MetricsCopywriting
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
SEOKeyword ResearchContent OptimizationDigital JournalismCommercial Content Creation
Soft Skills
Collaborative SkillsOrganizational AbilitiesProactive AttitudeAnalytical Mindset
Industry Keywords
NDCsNNRAiOCarouselsCommercial News
About the role
Key responsibilities & impact- Lead Content Creation & Ideation: Research, pitch, and write high-quality Commercial News content, including Promo Codes, deals coverage, and "Catch-All" landing pages (e.g., brand-specific promos) using SEO knowledge and research.
- Optimize for SEO: Continuously monitor and optimize existing Commercial News content to maximize organic visibility, rankings, and user engagement.
- Track Google SERP Features: Proactively monitor and track advanced SERP features, specifically ensuring our content wins and maintains placement in Answer in One (AiO) boxes and Google Carousels.
- Drive Business Performance: Take direct accountability for key performance metrics, specifically driving NDCs (New Depositing/Digital Customers) and NNR (Net New Revenue) related to Commercial News.
- Maintain Brand Voice: Deliver commercial value while keeping a consistent, high-quality editorial voice that aligns with company standards.
Requirements
What you’ll need- Strong understanding of SEO writing, digital journalism, or affiliate/commercial content creation.
- Proven experience using keyword research and SEO data to identify commercial intent and search trends.
- Familiarity with tracking and optimizing for Google’s evolving SERP features (AiO, Carousels).
- An analytical mindset, comfortable working towards performance goals like NDCs and revenue metrics.
- Excellent copywriting and editing skills, with a native or bilingual proficiency in English.
- Strong collaborative skills, organizational abilities, and a proactive attitude toward taking initiative on new projects.
Benefits
Comp & perks- Comprehensive Health Coverage: Medical, Dental, and Vision insurance plans.
- Financial Security: 401(k) retirement plan with company matching.
- Work-Life Balance: Flexible/Remote work environment with generous Paid Time Off and paid national holidays.
- Community & Growth: A supportive culture that celebrates success, learns together, and offers continuous professional development in leading digital media.