Marketing Retention Analyst

BetMGM

Marketing Retention Analyst analyzing data to support business growth and marketing strategies at BetMGM. Collaborating with marketing teams to enable data-driven decisions and improve operational efficiency.

Posted 7/18/2026full-timeRemote • New Jersey • 🇺🇸 United StatesJuniorMid-Level💰 $72,320 - $95,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Proficient in delivering actionable insights and analysis to support business objectives, with advanced skills in SQL, data visualization tools like Power BI and Tableau, and a solid understanding of marketing analytics and attribution models.

Highest-signal resume keywords

SQL ExpertiseData Visualization with Power BIData Analysis and ReportingExperience with Python or RStakeholder Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Data AnalysisBusiness IntelligenceCampaign AnalysisMarket Mix ModellingMarketing Analytics

Soft Skills

Interpersonal SkillsDeadline Management

Tools & Technologies

Microsoft ExcelMicrosoft PowerPointPower BITableau

Industry Keywords

Marketing PlatformsMarketing Attribution ModelsSports BettingData Sets

Tech Stack

Tools & technologies

PythonSQLTableau

About the role

Key responsibilities & impact

Responsible for delivery of actionable insights and analysis in response to key business questions
Support the key Brand and Marketing teams, providing day-to-day reporting and analytics
Analyze data from both internal and external sources to support business objectives
Provide campaign analysis and enable data driven marketing decisions across the marketing teams
Handle both day-to-day reactive operational requirements and larger complex projects while being able to meet deadlines
Build and maintain datasets, reports and dashboards

Requirements

What you’ll need

Bachelor’s or Master’s degree in analytical field
2+ years commercial experience in analytics, business intelligence or data science
Advanced use and understanding of SQL
Advanced use of Microsoft Office especially Excel and PowerPoint
Experience with programming language (e.g., Python, R)
Experience utilizing viz tools like Power BI and Tableau (Power BI and DAX experience is preferred)
Experience driving actionable insights from data and presenting recommendations to key stakeholders
Experience working with large and sometimes incomplete and complex data sets
Strong interpersonal skills to manage several internal and external stakeholder expectations while working towards deadlines
Business standard use of the English language
Demonstrate basic understanding of the media landscape, common marketing platforms, and online & offline marketing data and marketing analytics
Demonstrate basic understanding of marketing attribution models
Basic understanding of Market Mix Modelling
Basic understanding of sports betting in United States

Benefits

Comp & perks

Medical, Dental, Vision, Life, and Disability Insurance
401(k) with company match
Pre-tax spending accounts including health care FSA and commuter savings
Flexible paid time off
Professional development reimbursement and ongoing skills training opportunities
Employee resource groups
Swag, ticket giveaways, and more!