National Sales and Service Director – Floor Care

Betco Corporation

National Sales and Service Director driving revenue growth in floor care products. Collaborating with departments to enhance brand engagement and meet sales targets.

Posted 7/7/2026full-timeRemote • 🇺🇸 United StatesLeadWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in driving revenue growth within the Floor Care category through effective sales engagement, brand positioning, and collaboration with cross-functional teams. Proficient in utilizing CRM software and Microsoft Office Suite to enhance sales strategies and customer relationships.

Highest-signal resume keywords

Commercial Floor Care Sales ExperienceRevenue Growth StrategyCustomer Relationship Management (CRM) SoftwareStrong Presentation SkillsMicrosoft Office Suite Proficiency

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales EngagementBrand PositioningProduct AwarenessFloor Coatings Technical SkillsProject Management

Soft Skills

Critical ThinkingCollaborationOrganizationPrioritization

Tools & Technologies

Microsoft Office SuiteCRM SoftwareIPhonesLaptops

Certifications & Qualifications

Bachelor’s Degree in Business

Industry Keywords

Floor Care ProductsJan/San ChannelContractorsNational AccountsPrivate-Label Products

About the role

Key responsibilities & impact

The National Sales and Service Director-Floor Care-East is responsible for achieving the annual revenue plan within the floor care product categories assigned.
This role aligns with the overall corporate strategy of market penetration, focusing on Betco and Basic Coating branded, as well as private-label floor care categories, primarily through the Jan/San channel, Contractors and National Accounts.
The position also involves driving end-customer demand.
Duties include ensuring revenue growth for the current Floor Care product line via sales engagement, training, brand positioning and product awareness, sales support, and other sales related activities.
This position requires a self-starter who can drive revenue growth in the Floor Care category.
Must have the ability to juggle multiple projects, remain organized, prioritize according to organizational needs, as well as think critically and develop solutions that will create success.
Must be able to collaborate effectively with multiple departments, including Field Sales, Corporate Accounts, National Accounts and Business Development.

Requirements

What you’ll need

Bachelor’s Degree in Business with a focus on sales.
5-7 years of prior experience in commercial floor care sales is preferred.
Demonstrated strength in working closely with sales and other cross functional personnel.
Proficiency in Microsoft Office Suite (Outlook, Word, PowerPoint, Excel).
Experience using iPhones and laptops for business applications.
Knowledge of Customer Relationship Management (CRM) software.
Strong technical and application skills for floor coatings products.
Strong presentation skills.

Benefits

Comp & perks

Travel required - 75%
Ensure high-quality and high-quantity end-user engagement within the region, leveraging CRM for tracking sales activity, customer calls, feedback, and competitive insights.