Best Egg

Senior Manager – Marketing Analytics

Best Egg

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $115,000 - $125,000 per year

Job Level

Senior

About the role

  • Provide strategic analytics leadership in support of paid and organic digital acquisition channels, including website optimizations, search (SEM & SEO), social, display/programmatic, TV, and online video
  • Play a key role in the implementation and application of the company’s marketing mix model (MMM)
  • Deliver insights, measurement frameworks, and analytical rigor needed to shape optimization and investment decisions across channels
  • Partner closely with Marketing, Web Analytics, Risk, Product, and Data Science to ensure marketing decisions are data-driven, scalable, and aligned with business and credit objectives

Requirements

  • Bachelor’s degree in a quantitative field (Statistics, Economics, Data Science, Marketing Analytics, etc.); Master’s preferred
  • 3–5+ years of experience in marketing analytics, business intelligence, or growth analytics, ideally in FinTech or consumer lending
  • Experience with digital channels, marketing mix modeling (MMM) or similar advanced attribution measurement approaches
  • Prior Digital Analytics experience preferred
Benefits
  • Pre-tax and post-tax retirement savings plans with a competitive company matching program
  • Generous paid time-off plans including vacation, personal/sick time, paid short-term and long-term disability leaves, paid parental leave, and paid company holidays
  • Multiple health care plans to choose from, including dental and vision options
  • Flexible Spending Plans for Health Care, Dependent Care, and Health Reimbursement Accounts
  • Company-paid benefits such as life insurance, wellness platforms, employee assistance programs, and Health Advocate programs
  • Other great discounted benefits include identity theft protection, pet insurance, fitness center reimbursements, and many more!
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing analyticsbusiness intelligencegrowth analyticsmarketing mix modelingdigital analyticssearch engine marketing (SEM)search engine optimization (SEO)data-driven decision makingmeasurement frameworksanalytical rigor
Soft Skills
strategic leadershipcollaborationcommunicationinsight deliveryoptimization