Product Marketing Manager

Benchling

Product Marketing Manager at Benchling focusing on scientific infrastructure and market positioning. Leading product launches and enabling sales to drive revenue impact in biotech.

Posted 6/13/2026full-timeSan Francisco • California • 🇺🇸 United StatesMid-LevelSenior💰 $191,250 - $258,750 per yearWebsite

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Define how Benchling wins in the scientific infrastructure space by articulating the value of Benchling as an integration backbone not just a workflow tool.
Translate technically complex capabilities — event-driven pipelines, SQL/API data access, in-platform analysis, and custom code environments — into sharp messaging that drives understanding and adoption.
Own launches end-to-end. You'll lead upcoming releases across Platform, Ecosystem, and Automation and Analytics products, coordinating across Product, Sales, Solutions Consultants, and Customer Success to drive field readiness and market impact.
Develop quarterly and annual plans with clear metrics. Partner with Product on roadmap prioritization and with Sales on expansion plays — turning our products into a material and measurable revenue driver.
Build the strategy and execute on enablement assets that give Sales and Solutions teams the confidence to win competitive deals — including against deeply technical IT evaluators.
Be the internal expert on the competitive landscape, buyer pain points, and emerging trends spanning developer platform, scientific data management, lab automation systems, scientific analysis software, and AI in R&D. Feed those insights back into the product.
Represent Benchling at conferences and industry events, and support strategic customer conversations in pre-sales settings alongside Product and Sales.

Requirements

What you’ll need

6+ years in product marketing, with a track record of owning GTM for enterprise B2B SaaS companies.
Exceptional storyteller — Your storytelling and messaging ability will stop a VP of R&D in their tracks and your technical acumen earns the respect of a data architect.
GTM operator — you've run launches at scale, built enablement programs, and have clear examples of marketing work that moved pipeline and revenue.
Life sciences curiosity — you don't need a biology degree, but you're genuinely excited to learn the science and understand what makes these customers tick.
Bachelor's or advanced degree in a technical field.

Benefits

Comp & perks

Full-time U.S. employees enjoy a comprehensive benefits program including equity, health, dental, vision, 401(k)+ employer match, wellness, commuter, and more.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

event-driven pipelinesSQLAPI data accessin-platform analysiscustom code environmentsGTM (Go-To-Market) strategyenablement programsdata analysisrevenue generationproduct marketing

Soft Skills

storytellingmessagingtechnical acumenstrategic thinkingcollaborationcommunicationleadershipcuriosityproblem-solvingcustomer engagement

Certifications

Bachelor's degreeadvanced degree in a technical field