Chief Marketing Officer

• Manage, coach, and hold accountable all marketing team members (marketing manager, email specialist, data analyst, ad specialists) and content team members (content manager and creators).
• Ensure weekly sprints, tasks, and KPIs are consistently met, reviewing work quality and effectiveness.
• Strategically guide and assist the paid ads and content teams to consistently achieve quarterly lead generation targets.
• Collaborate directly with leadership to create compelling, innovative offers and detailed instructions for marketing execution.
• Continuously monitor marketing metrics and proactively adjust strategies to ensure sustained growth and performance.
• Provide weekly reports and insights clearly outlining marketing team performance, challenges, and recommendations.
• Foster a high-performance, accountable, and results-driven culture within the marketing team.
• Ensure flawless creation of ad directions, posting and optimization.
• Ensure flawless creation of split test direction and execution.

Marketing Director

Director of Marketing

Director of Marketing

Head of Marketing – Growth, Demand