Senior Manager, Growth Marketing, Web – Mobile

BEGiN

Senior Manager, Growth Marketing at Begin, leading full-funnel acquisition strategy and scaling subscriber growth. Collaborating with teams across web and mobile ecosystems.

Posted 5/9/2026full-timeRemote • Alabama, California, Colorado, Connecticut, Florida, Idaho, Illinois, Minnesota, Montana, New York, North Carolina, Ohio, Oregon, Pennsylvania, Tennessee, Texas, Vermont, Virginia, Washington • 🇺🇸 United StatesSenior💰 $125,000 - $150,000 per yearWebsite

About the role

Key responsibilities & impact

Own and scale Begin’s full-funnel acquisition and growth strategy across web and mobile ecosystems.
Lead the performance marketing engine responsible for driving efficient subscriber growth for product lines.
Oversee acquisition strategy, experimentation, media investment, attribution, forecasting, and funnel optimization across major paid channels.
Shape how to acquire customers and build a scalable growth system.
Design and operationalize sophisticated experimentation frameworks across creative strategy and audience segmentation.
Establish scalable testing infrastructure and best practices across growth channels.

Requirements

What you’ll need

7–10+ years of experience in growth marketing, performance marketing, or user acquisition across web and mobile.
Significant experience in consumer subscription businesses, ideally trial-driven models.
Proven track record scaling acquisition programs across Meta, Google, TikTok, Apple Search Ads, and additional growth channels.
Strong expertise in: Subscription economics, LTV modeling, Funnel optimization, Attribution and incrementality, Growth experimentation.
Experience managing multimillion-dollar media budgets with accountability to CAC, ROAS, payback, and contribution margin targets.
Deep analytical fluency across GA4, Looker, AppsFlyer, Excel/Sheets, and related growth tooling.
Experience partnering cross-functionally with Product, Data Science, Engineering, and Creative teams.
Prior people management experience strongly preferred.

Benefits

Comp & perks

Comprehensive health coverage including medical, dental, and vision.
401(k) to support your long-term financial goals.
Company-paid life insurance and disability coverage.
Generous paid parental leave: 16 weeks for birthing parents and 8 weeks for non-birthing parents.
Flexible PTO and sick time that we actually encourage you to use.
Extensive holiday schedule, including company-wide week-long breaks in both summer and winter.
A supportive, collaborative team working on products that make a meaningful impact for families.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

growth marketingperformance marketinguser acquisitionsubscription economicsLTV modelingfunnel optimizationattributionincrementalitygrowth experimentationmedia budget management

Soft Skills

leadershipanalytical fluencycross-functional collaborationpeople management