Growth Marketing Manager – Demand Generation

BDA, LLC

Growth Marketing Manager driving in-house growth marketing strategy for BDA. Focused on improving brand awareness, client retention, and engaging customer base through innovative campaigns.

Posted 5/21/2026full-timeRemote • New York • 🇺🇸 United StatesMid-LevelSenior💰 $110,000 - $120,000 per yearWebsite

About the role

Key responsibilities & impact

Drive the in-house growth marketing strategy to improve brand awareness.
Improve client retention and acquisition.
Create mission-led campaigns to energize our workplace.
Engage existing customer base through various channels.
Manage website communications, SEO, content creation, and social media campaigns.
Execute email and direct mail campaigns.
Develop PR content and publication strategy.
Lead generation and client retention strategies.
Plan events for employee and client engagement.
Collaborate with various departments including Sales, Design, and C-suite stakeholders.

Requirements

What you’ll need

4+ years of experience in B2B marketing; agency experience is a plus
Experience working on a variety of marketing campaigns from beginning to end in a B2B environment
Experience in mentoring and delegating to junior team members
Sound understanding of marketing principles
Concrete examples of driving cutting-edge but results-driven campaigns
Excellent writing, research, and analytics skills
Strong and informed design aesthetic
Experience in digital and confident and comfortable in digital storytelling
Strong problem-solving ability, including metrics-driven thinking
Strong analytical and project management skills
Bachelor’s degree in business, marketing, advertising, or journalism; MBA preferred
Computer proficient with Microsoft Office; Adobe InDesign and Photoshop a plus.

Benefits

Comp & perks

robust PTO
vacation
paid volunteer day
holidays
summer Fridays
medical insurance
dental insurance
vision insurance
life insurance
AD&D insurance
401k
tuition reimbursement
mental health programs
financial wellness programs
professional development opportunities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

B2B marketingSEOcontent creationemail campaignsdirect mail campaignsPR content developmentanalyticsproject managementdigital storytellingmarketing principles

Soft Skills

mentoringdelegatingwritingresearchproblem-solvingmetrics-driven thinkingdesign aestheticcommunicationcollaborationclient engagement

Certifications

Bachelor’s degree in businessBachelor’s degree in marketingBachelor’s degree in advertisingBachelor’s degree in journalismMBA