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About the role
Key responsibilities & impact- Defines, evolves, and communicates the global marketing strategy for Enteric and HAI.
- Owns portfolio planning and execution for Enteric and HAI, including strategic priorities and annual marketing plans.
- Partners closely with regional marketing and commercial teams to align global strategy with local market needs.
- Develops differentiated value propositions, messaging, and content.
- Supports global campaigns, market development initiatives, and customer engagement programs.
- Collaborates across functions to ensure aligned execution and strong cross-functional partnership.
- Leads development of marketing tools and programs such as campaign assets and sales enablement materials.
- Provides strategic input into portfolio strategy and business cases using market data.
Requirements
What you’ll need- Bachelor’s degree required in Life Sciences, Clinical Sciences, Marketing, or Business.
- Advanced degree (Master’s, PhD, PharmD, MD) or MBA preferred.
- 5+ years of experience in global or regional strategic marketing, product marketing, or product management within IVD, diagnostics, medical devices, or life sciences.
- Experience in infectious disease, microbiology, or diagnostics marketing strongly preferred.
- Proven experience working cross-functionally to develop accurate, compliant, and impactful commercial materials.
- Solid understanding of regulated healthcare environments.
- Demonstrated ability to translate clinical evidence, guidelines, and scientific data into customer-focused marketing strategies.
- Experience working across global or multi-regional markets.
Benefits
Comp & perks- Health insurance
- 401(k) matching
- Flexible work hours
- Paid time off
- Remote work options
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Portfolio PlanningMarket DevelopmentCustomer Engagement ProgramsCampaign Asset DevelopmentBusiness Case Development
Soft Skills
Strategic CommunicationPartnership Building
Certifications
Bachelor’s Degree in Life SciencesAdvanced Degree (Master’s, PhD, PharmD, MD) or MBA